Segments leads with lemlist AI variables
AI variables in lemlist allow you to automatically personalize emails at scale. You can add AI-generated icebreakers and content to increase open rates, build stronger connections, and boost reply rates. This eliminates the need to manually personalize each email, making your outreach more efficient.
How to enable AI variables
1
Connect your OpenAI API key:
- Go to your lemlist Settings.
- Under the Integrations section, click the Connect button next to OpenAI.
2
Enter your API key:
- Follow the instructions to find your OpenAI API key, then paste it into lemlist.
3
Set up AI variables:
- Go to your campaign.
- Click on Leads list.
- Select Enhance leads and choose AI variable.
4
Name your variable:
- Type the name of your variable, then click Save.
Configuring AI variable options
1
Choose the GPT version:
- Pick from GPT-3.5, 4.0, or the latest available version.
2
Set the temperature:
- Adjust the level of creativity in the AI’s responses. A setting of 0 provides more deterministic results, while a setting of 1 gives highly varied and creative outputs.
3
Import or create your prompt:
- Click Import template to use a prompt template, or write your own.
4
Generate for leads:
- Select the lead and click Generate for this lead to see a preview.
- Once you’re happy with the result, apply it to all your leads.
5
Regenerate if needed:
- If you want to modify the content, you can regenerate the output anytime.
Notes:
- AI variables can’t be applied to default variables like First Name, Last Name, Email, Company Name, and a few others.
Maximize AI personalization
Segment your leads based on criteria like industry, company size, or role to improve personalization. For example, if your list includes both startup founders and marketing directors, segment them so that the AI generates content tailored to their specific role.
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