Event Promotion

Webinar email template

200
Emails sent
91%
Open rate
38%
Reply rate
1

Step one email

Subject line: Bringing fire to your world <fancy>{{firstName}}<fancy>

Hey <fancy>{{firstName}}<fancy>,

<fancy>{{Tiramisu}}<fancy>

I wanted to invite you to join a webinar for which I'm confident will bring fire to your world. Here's why: 

  • <fancy>{{reason1}}<fancy>
  • <fancy>{{reason2}}<fancy>
  • My guest is amazing - <fancy>{{guest}}<fancy>

The access is free and you will have a chance to ask <fancy>{{guest}}<fancy> questions live.

If you're game, click here.

Hope to see you there,

<fancy>{{signature}}<fancy>

Subject line: Bringing fire to your world <fancy>Lucy<fancy>

Hey <fancy>Lucy<fancy>,

<fancy>Your LinkedIn post about cold calling popped on my feed. Love the fact that you're testing voice messages to book calls<fancy>.

I wanted to invite you to join a webinar for which I'm confident will bring fire to your world. Here's why: 

  • <fancy>LinkedIn voice messages is a special topic as our guest is an expert on the subject<fancy>
  • <fancy>We're going to do some role playing and do a teardown what's good and what can be better<fancy>
  • My guest is amazing - <fancy>Morgan Ingram<fancy>

The access is free and you will have a chance to ask <fancy>Morgan<fancy> questions live.

If you're game, click here.

Hope to see you there,

<fancy>Louis<fancy>


200
emails sent 🤔
91%
open rate 🙂
38%
reply rate 😁
2

Step two email

3

Step three email

1

Step one email

Subject line: Bringing fire to your world <fancy>{{firstName}}<fancy>

Hey <fancy>{{firstName}}<fancy>,

<fancy>{{Tiramisu}}<fancy>

I wanted to invite you to join a webinar for which I'm confident will bring fire to your world. Here's why: 

  • <fancy>{{reason1}}<fancy>
  • <fancy>{{reason2}}<fancy>
  • My guest is amazing - <fancy>{{guest}}<fancy>

The access is free and you will have a chance to ask <fancy>{{guest}}<fancy> questions live.

If you're game, click here.

Hope to see you there,

<fancy>{{signature}}<fancy>

Subject line: Bringing fire to your world <fancy>Lucy<fancy>

Hey <fancy>Lucy<fancy>,

<fancy>Your LinkedIn post about cold calling popped on my feed. Love the fact that you're testing voice messages to book calls<fancy>.

I wanted to invite you to join a webinar for which I'm confident will bring fire to your world. Here's why: 

  • <fancy>LinkedIn voice messages is a special topic as our guest is an expert on the subject<fancy>
  • <fancy>We're going to do some role playing and do a teardown what's good and what can be better<fancy>
  • My guest is amazing - <fancy>Morgan Ingram<fancy>

The access is free and you will have a chance to ask <fancy>Morgan<fancy> questions live.

If you're game, click here.

Hope to see you there,

<fancy>Louis<fancy>


200
emails sent 🤔
91%
open rate 🙂
38%
reply rate 😁
2

Step two email

3

Step three email

Subject line: Bringing fire to your world <fancy>{{firstName}}<fancy>

Hey <fancy>{{firstName}}<fancy>,

<fancy>{{Tiramisu}}<fancy>

I wanted to invite you to join a webinar for which I'm confident will bring fire to your world. Here's why: 

  • <fancy>{{reason1}}<fancy>
  • <fancy>{{reason2}}<fancy>
  • My guest is amazing - <fancy>{{guest}}<fancy>

The access is free and you will have a chance to ask <fancy>{{guest}}<fancy> questions live.

If you're game, click here.

Hope to see you there,

<fancy>{{signature}}<fancy>

Subject line: Bringing fire to your world <fancy>Lucy<fancy>

Hey <fancy>Lucy<fancy>,

<fancy>Your LinkedIn post about cold calling popped on my feed. Love the fact that you're testing voice messages to book calls<fancy>.

I wanted to invite you to join a webinar for which I'm confident will bring fire to your world. Here's why: 

  • <fancy>LinkedIn voice messages is a special topic as our guest is an expert on the subject<fancy>
  • <fancy>We're going to do some role playing and do a teardown what's good and what can be better<fancy>
  • My guest is amazing - <fancy>Morgan Ingram<fancy>

The access is free and you will have a chance to ask <fancy>Morgan<fancy> questions live.

If you're game, click here.

Hope to see you there,

<fancy>Louis<fancy>


200
emails sent 🤔
91%
open rate 🙂
38%
reply rate 😁

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Why did this outreach campaign work?

We love a good cold email teardown. In other words, analyzing why a specific cold email template worked and breaking it down to the smallest details so that both a beginner and an advanced player can extract value from it.

Without further ado, let's get rolling.

Use the {{Tiramisu}} tag wisely

We love the Tiramisu strategy and it was the one that resulted in having so many amazing guests at our webinars. We believe this is something you need to try yourself as well. 

The {{Tiramisu}} tag is your opportunity to write something unique for every prospect and profoundly connect with them.

This piece of your webinar email can be anything you like, from a genuine compliment to a common interest. But you need to invest time in research to figure it out.

Outline compelling reasons

Now let’s review another part of your email. Your offer that should convince them to spend their time and attend your webinar.

In this template, the offer is designed with bullet points. And each reason in your bullet points should translate into a benefit for the potential attendee. 

Why would they want to join the webinar? What value is it bringing to them? Are they an admirer of your guest? Don’t write generic and broad reasons. Go narrow and customize them for different audience profiles and you will see YES answers in no time. Guaranteed ;)


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