Wondering if Waalaxy is the right outreach service for you? You’re in the right place.

We put the tool test to find out if the tool has all functionalities of an all-around sales engagement platform.

In our Waalaxy review, we’ll take a look at how it works, and give you an honest take on why Waalaxy may or may not be the right choice for your business.

Waalaxy overview

Waalaxy is a solution that overcomes the limitations of LinkedIn’s native features and other automation tools. The platform is designed for anyone looking to supercharge their LinkedIn lead generation, sales, and marketing efforts.

Waalaxy can help you automate your LinkedIn tasks while keeping your activities within, and sometimes outside, LinkedIn’s terms of service.

It simplifies LinkedIn prospecting into three easy steps.
→ First, you use the tool to extract prospects from LinkedIn based on your specific criteria.
→ Then, you set up personalized campaigns that include both LinkedIn and email outreach.
→ Finally, you sit back and let Waalaxy handle your prospecting.

Waalaxy’s automation capabilities go beyond just sending connection requests and messages. The tool also automatically manages your LinkedIn notifications and helps you track your campaign performance through its intuitive dashboard.

The tool doesn’t come without drawbacks and limitations. First, the pricing is completely out of the market standards and features offered. The other biggest problem with the tool is that outside of Linkedin’s campaigns, there isn’t that much personalization and deep automations or sequences.

Initial setup

Before we go any further, let’s get the initial setup out of the way.

First things first, you’ll need to install the Waalaxy Chrome extension and kickstart your seven-day free trial. Once you’re in, you’ll find yourself on the Waalaxy dashboard.

Here, you’ll spot a handy “Start a campaign” button on the top right – give that a click.

Now it’s time to decide on your outreach strategy. Waalaxy offers a selection of pre-made outreach templates to choose from, but you can create your own.

For instance, you might opt for an invitation plus two messages template – simple yet effective.

Next up, you’ll need to create or import a prospect list from LinkedIn using the Waalaxy extension.

Heads up: you’re limited to importing up to 800 prospects per month. Whereas with lemlist, you get 2500 sales navigator imports, so choose wisely.

With your outreach and your prospects ready, it’s time to schedule your campaign.
Our advice?
Keep a two-day delay between messages to avoid coming across as spammy.

Once you’re happy with everything, hit the “Launch my campaign” button, and you’re off to the races.

Waalaxy’s Quirks

As with all tools, Waalaxy does have a few quirks that you need to keep in mind:

  1. It mainly operates as a Chrome extension, which can be a bit limiting if you’re not a Google Chrome user.
  2. It also requires you to keep your LinkedIn tab open and your computer on for actions to be sent – a bit of a hassle, I know.
  3. The free trial period is a mere seven days, which is a bit stingy compared to lemlist’s 14-day trial.
  4. You’ll need multiple browsing sessions to circumvent LinkedIn’s restrictions on actions.

Waalaxy’s features and use cases

Waalaxy has two main functions and use cases:

  • Linkedin prospecting and messaging
  • Email finding and outreach (only available in the business plan)

With these two main use cases, comes a few extra features that we will review thoroughly next.

1. Automation features in Waalaxy

One of the highlights of Waalaxy is its automation capabilities. The templates provided are generally comprehensive enough to meet most needs.

However, you’re capped at seven follow-ups in one automation, which may limit the more advanced users among us.

Also, you can’t kick off a new campaign until the current one is finished, so you might need a bit of patience.

2. LinkedIn outreach

With Waalaxy, you can send up to 800 monthly connection requests to LinkedIn users.

This is very low, especially if you’re planning on running a large campaign. But the best part about this feature is the specificity. Waalaxy lets you target these requests based on criteria set by you.

This means you hold the reigns, allowing you to reach out to potential contacts that align with your professional goals or business objectives.

Where Waalaxy truly shines is in importing LinkedIn leads.

Not only can you import leads from LinkedIn search and Sales Navigator, but you can also tap into the potential of LinkedIn events and groups.

This feature significantly broadens the horizon of possibilities, helping you make better targeting for your campaigns.

3. Adding email outreach to your LinkedIn campaign

Just like the LinkedIn outreach campaign, you can add a visit and email finding option to your campaign. This is a fantastic way to maximize your campaign’s reach and ensure you’re connecting with all your potential leads.

To do this, you’ll need to be on the business plan which costs a whopping $175 per month which is already a big turn off.

If you are on the business tier, you can select the profile visit and email verification option when setting up your campaign.

Here’s a snapshot of what that looks like:

Once you’ve set this up, you’re all set to launch your campaign. It’s as simple as that!

While the email outreach option is an essential feature, it does come with its limitations.

The tool is perfect for smaller campaigns, say around 500 leads per month. But, if you’re looking to launch a larger campaign, this is somewhat restricting.

Why is that, you ask?

Well, Waalaxy doesn’t have separate tools for finding, verifying, and sending large email lists.

This means that if you’re dealing with a larger number of leads, you’ll need another tool to your stack to be able to help you send mass email campaigns.

Moreover, Waalaxy’s email features lack email warm-up and mass personalization options. This can limit your ability to tailor your emails to individual leads and build a strong rapport with your audience.

4. User interface and reporting

Waalaxy’s interface is clean, intuitive, and more importantly, it’s easy on the eyes.

No more squinting at confusing charts or complicated data tables. Instead, you get a visually appealing overview of all your activities and results.

So, what metrics can you track with Waalaxy?

→ You can keep tabs on the number of connection requests you’ve sent out.
→ It’s a simple yet powerful way to gauge your networking efforts.
→ And let’s not forget about the invitation acceptance rate and answered messages.

These metrics serve as a direct indicator of your campaign’s effectiveness.

If you’re on their business plan, you get even more insightful data. You can monitor the number of emails sent and their deliverability status. If you’ve ever run an email campaign before, you’ll know how crucial these metrics are.

Waalaxy provides information on the bounce rate and response rate. A high bounce rate could signal issues with your email list or content relevance, while the response rate can help you understand your audience’s engagement level.

5. Team plan features

The Waalaxy team plan is a feature that allows you to manage multiple LinkedIn accounts from a single interface, and create and run multi-channel campaigns on LinkedIn and email. It is designated for sales teams, agencies, and people who need to prospect on a large scale on LinkedIn.

Here are the best features of the Waalaxy team plan:

  • Invite other users to join your team and assign them different rights and roles.
  • Import leads from one account to another, and use only one Sales Navigator account for your entire team.
  • Activate the anti-duplicate option to avoid contacting the same prospect twice, even with multiple accounts.
  • Synchronize your CRM and export data automatically to your favorite tools.
  • You can access a centralized dashboard to monitor your team’s performance and results.

The Waalaxy team plan is available for all Waalaxy plans, and the price depends on the number of members and the length of the subscription. It starts at $350/month for two members only which is not cheap, to say the least.

Waalaxy pricing

Waalaxy allows you to choose to be billed monthly, quarterly, or annually, with significant discounts.

If you choose to be billed annually, you will receive a 50% discount, but this means you’ll have to commit for full year.

When billed annually and without including a LinkedIn inbox, pricing ranges from $0 to $80, however, when billed monthly and without a LinkedIn inbox, pricing would range from $0 to $160 per month.

The LinkedIn inbox add-on costs around $22 per month, which is also applicable to the “Free” plan.

Additionally, Waalaxy runs on a credit system. the pricing you can see in the image below, includes the minimum amont of email finder credits, 25 for plans Free, Pro and Advanced, and 500 for the Business plan.

The Business plan can scale up to 20,500 credits ($400).

Paying for a premium for a service that delivers exceptional value is reasonable. But the question here is: Does Waalaxy justify this price tag?

When you’re shelling out a considerable amount each month, you expect to get a wide range of features in return. However, Waalaxy’s pricing plans seem somewhat limited in comparison to the subscription amount.

Ratings, Pros, and Cons

Rating ⭐⭐⭐⭐

G2 4.6/5 (505 reviews) | Capterra 4.5/5 (248 reviews)

There are mixed reviews when it comes to Waalaxy. Some users like it and others like parts of it and dislike parts.

✅ Pros

  • Easy to use and intuitive interface
  • Effective Linkedin campaigns
  • Great customer support and webinars
  • Email finder and enrichment features for Business tier plan

❌ Cons

  • Poor personalization options for messages
  • Speed of sending contact requests can be improved
  • Unreasonbale Pricing
  • Inability to create deep sequences
  • Time zone difference for US customers
  • No email sending features for lower tier plans
  • Bugs and technical issues

Waalaxy vs lemlist

With Waalaxy, you can target LinkedIn connection requests based on specific criteria, making it effective for tailored outreach campaigns.

Users in different time zones, especially in the U.S., might face challenges due to time zone differences affecting customer support and campaign management.

lemlist is an advanced sales engagement platform that assists users in identifying, engaging with, and converting their target buyers through various channels.

We compared lemlist vs. Waalxy and put each tool the test.

In a nutshell, here’s where lemlist pulls ahead of Waalaxy:

  • Campaign management

lemlist has more comprehensive and flexible campaign management capabilities, such as setting goals, creating automated steps, and tracking performance.

lemlist takes campaign management to another level by including a Unified Inbox. This means you can view, answer, and track all of your interactions across email and LinkedIn in one unique inbox.

Waalaxy has a simpler but less versatile campaign creation process.

  • Email deliverability

lemlist has tools like lemwarm to warm up your email account and improve your deliverability. Waalaxy does not have such features and relies on external services for email verification and sending.

  • More personalization features

lemlist allows users to create personalized images and videos for their outreach campaigns, which can boost engagement and conversion rates.

Users can also use dynamic landing pages to create unique experiences for each prospect.

Waalaxy does not have these features and relies on standard templates and variables

  • Integration and prospecting

lemlist integrates with more platforms and tools than Waalaxy, such as CRM, sales automation, and social media.

lemlist also has features like Tweet Hunter and lemcal to find and engage prospects on Twitter and Calendly. Waalaxy has fewer integrations and prospecting options.

  • Pricing

lemlist offers more features and channels for half of the price of Waalaxy. lemlist’s Email Pro plan starts at $55/month, while Waalaxy’s cheapest plan is around $80/month when billed annually.

Additionally, lemlist offers a free forever plan and you can add extra sending emails to each of your subscriptions to ensure your sales team scales as your business grows without having to change your sales stack completely.

There’s no doubt that lemlist is the winner here.

Here’s the full pricing (billed annually) and functionalities you get from lemlist:

Email Pro: $55/user/month (billed annually)

Everything in Email Starter, plus:

  • Email finder + verifier (200 emails or 50 phone numbers)
  • Email warm-up and deliverability booster – lemwarm for free
  • CRM integrations (Hubspot, Pipedrive, Salesforce)
  • Custom image personalization
  • Campaign A/B tests
  • Inbox rotation
  • Custom liquid syntax personalization
  • API access
  • Zapier

Multichannel Expert: $79/user/month (billed annually)

Everything in Email Pro, plus:

  • Email finder + verifier (300 emails or 75 phone numbers)
  • LinkedIn prospection
  • LinkedIn voice notes
  • Cold calling prospection with Aircall
  • Advanced campaign conditions
  • Custom landing page
  • Premium support chat
  • Intent and signals targeting

Enterprise Custom pricing + $9 per extra seat/month (plan is only available for anual billing)

Everything in Multichannel Expert, plus:

  • Email finder + verifier (500 emails or 125 phone numbers)
  • 1:1 personalized onboarding
  • Premium support
  • Advanced API access
  • And much more

Final verdict: Should you choose Waalaxy?

Is Waalaxy’s email outreach feature for you?

Yes, if you’re operating on a smaller scale and have a limited number of leads, it could be a perfect fit.

But if you’re dealing with larger campaigns, you might find the lack of features a hindrance.

Another con to consider is the fact that the current pricing model deviated from its initial value proposition.

With a starting price that’s higher than the industry standard and a  limited feature set, the value for money that Waalaxy offers today is questionable.

We further compared lemlist and Waalaxy features, and we made the final verdict.

We recommend lemlist as the better outreach tool.

lemlist team

Your source of actionable outreach tips and strategies that will help you get replies and grow your business.