LinkedIn

LinkedIn’s “Open to Work”: A Comprehensive Guide to Finding Opportunities

lemlist team
LAST UPDATED
May 13, 2024
READING TIME
7 min.

Ready to take on a new challenge?

LinkedIn's Open to Work feature lets recruiters, employers, or everyone on LinkedIn know you're searching for a new role.

In this guide, we'll walk you through setting up your availability, compare the cons & pros, and give you tips on standing out among top candidates.

LinkedIn's "Open to Work" feature: A step-by-step Guide

LinkedIn's "Open to Work" feature is more than just a status update; it's a strategic tool that can significantly improve your job search or recruitment process.

How to Activate Your "Open to Work" Profile on LinkedIn

To begin, ensure that your LinkedIn profile is set to signal that you're open to new opportunities. Here's how:

1. Go to your LinkedIn profile and click on the 'Show recruiters you're open to work' option.

2. Fill out the prompted details such as job titles, locations, and job types you're interested in. This information will help tailor your job search and make you discoverable to the right recruiters.

3. Decide who gets to see that you're open to work: all LinkedIn members or recruiters. This choice will affect your visibility and privacy.

Activating the "Open to Work" feature can lead to a significant increase in profile views and potential job opportunities.

Manage your job search

LinkedIn's search bar is a powerful tool for job seekers. You can use it to:

  1. Search for jobs by entering specific job titles, skills, or companies.
  2. Filter results based on your preferences, such as location, company size, and industry.
  3. Explore the 'Jobs' tab to find a curated list of opportunities based on your profile and previous searches.

Regularly updating your search criteria will ensure you're always in tune with the latest opportunities matching your career goals

Balance Visibility and Privacy: How to Use the Open Work Filter

While the "Open to Work" feature can increase your chances of being noticed by potential employers, it's important to balance your need for visibility with your privacy concerns. Consider the following:

  • Visibility: If you're openly seeking new opportunities and want maximum exposure, set your "Open to Work" preferences to be visible to all LinkedIn members. This will add the "Open to work" frame to your profile picture.
  • Privacy: If you're currently employed and prefer a discreet job search, share your 'Open to Work' status with recruiters only.

Job seekers: enhance your "Open to Work" profile

For job seekers, the "Open to Work" feature is a beacon to recruiters. It's essential to activate this feature and optimize your profile to make the most of it.

Here's how you can enhance your presence on LinkedIn and attract the right opportunities.

Build an Impactful Job Seekers LinkedIn Profile with "Open to Work"

An effective LinkedIn profile is a cornerstone of professional networking.

To make your 'Open to Work' profile stand out, consider these steps:

  1. Ensure your profile is complete with a professional photo, compelling summary, headline, and up-to-date experience.
  2. Highlight your skills and achievements prominently. Use industry-specific keywords to improve visibility in searches.
  3. Set your 'Open to Work' preferences accurately, reflecting the roles and industries you are targeting.

An impactful profile, combined with the "Open to Work" badge, can significantly increase your chances of being approached by recruiters.

Use LinkedIn's Open to Work feature to engage with potential recruiters

Networking on LinkedIn is vital for job seekers. Use the open to work feature to your advantage by:

  1. Engaging with industry leaders and joining relevant groups to expand your network.
  2. Sharing insightful content and participating in discussions to demonstrate your expertise and enthusiasm.
  3. Reaching out to recruiters with personalized messages, expressing your interest in opportunities that align with your skills.

Active networking and engagement can lead to meaningful connections and potential job leads.

Use LinkedIn's job alert system effectively

Stay ahead in your job search with LinkedIn's job alert system. To use it effectively:

  1. Set up job alerts for your desired roles, companies, and locations to receive timely notifications.
  2. Customize the frequency of your job alerts to ensure you're always informed without being overwhelmed.
  3. Review and adjust your job alerts based on the relevance of the opportunities you're receiving.

By setting up and managing job alerts, you can quickly respond to new openings matching your career aspirations.

Recruiters: Explore LinkedIn's "Open to Work" feature for potential candidates

Recruiters can harness the power of LinkedIn's "Open to Work" feature to discover and connect with professionals actively seeking new opportunities. This tool streamlines the talent search process, leading to more efficient recruitment strategies.

How to use LinkedIn Recruiter Lite to find people open to work

LinkedIn Recruiter Lite is a powerful tool for finding candidates who have indicated they are open to new opportunities. Here's how to leverage it:

  1. Use advanced search filters to narrow down candidates based on skills, experience, and location.
  2. Look for the "Open to Work" badge on profiles, indicating the member is actively job-seeking.
  3. Save searches and set up alerts to be notified when new candidates matching your criteria indicate they are open to work.

Finding the right candidates is made easier with the targeted search capabilities of LinkedIn Recruiter Lite.

Communicate with candidates via LinkedIn's Sales Navigator

LinkedIn's Sales Navigator isn't just for sales professionals. Recruiters can also use it to engage with potential candidates.

To do so effectively:

  1. Utilize InMail to reach out to candidates with personalized messages highlighting why your opportunity is a good fit.
  2. Keep track of interactions and notes for each candidate within the platform to maintain organized communication.
  3. Use the advanced search functions to find additional prospects who may not actively display the "Open to Work" badge but still fit your requirements.

By using Sales Navigator, recruiters can build a pipeline of qualified candidates and nurture relationships over time.

Leverage the global search bar for new "Open to Work" professionals

The global search bar on LinkedIn can be a quick way to find professionals open to new opportunities. To make the most of it:

  1. Enter keywords such as job titles, skills, industries, and "open to work" to find relevant profiles.
  2. Explore the search results and use filters to refine your search based on current companies, past experience, and more.
  3. Reach out to potential candidates with a clear proposition and information about the role you're offering.

With the global search bar, recruiters can efficiently identify and connect with many job seekers.

Find the right job opportunities with "Open to Work" on LinkedIn

LinkedIn's "Open to Work" feature is a beacon for job seekers looking to signal their availability to prospective employers. By utilizing this feature, candidates can increase their visibility and tailor their job search to match specific roles and industries.

Use the job title filter for early-career professionals and job seekers

For those at the start of their careers or actively seeking new positions, the job title filter is a vital tool. Here's how to make the most of it:

  1. Update your LinkedIn profile with a clear, current job title that reflects your desired position.
  2. Use the job title filter when searching for opportunities to find roles that match your skills and experience.
  3. Regularly review and adjust your job title preferences to stay aligned with your evolving career goals.

By effectively using the job title filter, early-career professionals and active job seekers can pinpoint opportunities that align with their career trajectory.

Mid-career changes: How LinkedIn's "Open to Work" feature can help you identify new opportunities

For professionals considering a mid-career change, LinkedIn's OpenToWork feature can be a gateway to new industries and roles. To leverage this transition:

  1. Highlight transferable skills and experiences in your profile that are relevant to your new career path.
  2. Engage with industry groups and thought leaders to expand your network in the field you're transitioning into.
  3. Set up job alerts for roles that interest you, using keywords that reflect your new career direction.

With the OpenToWork feature, mid-career professionals can showcase their adaptability and openness to new challenges, increasing their chances of landing a role that meets their new career aspirations.

Navigate career transitions with the Search Recruiter feature on LinkedIn

Career transitions can be daunting, but LinkedIn's search recruiter feature can smooth the path. Job seekers can use this feature to:

  1. Identify recruiters who specialize in their industry or desired role and reach out for advice or opportunities.
  2. Engage with content posted by recruiters to demonstrate industry knowledge and interest.
  3. Follow companies and recruiters to stay informed about the latest job openings and hiring trends.

By actively engaging with recruiters, candidates can gain valuable insights and increase their chances of being noticed for relevant job opportunities.

Remote work and "Open to Work"

Currently, remote work has become increasingly commonplace. LinkedIn's "Open to Work" feature is an essential tool for those seeking opportunities that offer the flexibility of working from anywhere.

Adapt your search for remote job opportunities

Adapting your LinkedIn job search to focus on remote opportunities requires a strategic approach:

  1. Update your "Open to Work" preferences to include remote work in your job search criteria.
  2. Utilize relevant hashtags such as #RemoteWork or #WorkFromHome in your LinkedIn posts to increase visibility.
  3. Join LinkedIn groups dedicated to remote work to network with like-minded professionals and discover new job postings.

By tailoring your search to include remote roles, you can access a broader range of job opportunities that fit your lifestyle and work preferences.

How recruiters can find remote-ready "Open to Work" LinkedIn members

Recruiters looking to fill remote positions can also benefit from the "Open to Work" feature:

  1. Search for candidates who have indicated a preference for remote work in their "Open to Work" settings.
  2. Assess candidates' previous remote work experience and skills that are conducive to remote work environments.
  3. Reach out to potential candidates with personalized messages that highlight the benefits of the remote roles on offer.

By targeting remote-ready professionals, recruiters can efficiently find candidates who are not only skilled but also enthusiastic about the prospect of working remotely.

Maximize LinkedIn's additional features to complement "Open to Work"

LinkedIn is not just about showcasing your professional identity; it's a platform rich with features designed to enhance and complement your job search efforts. When combined with the "Open to Work" feature, these additional tools can significantly boost your visibility and attractiveness to potential employers.

Use LinkedIn learning, skills verification, and share LinkedIn members feature to enhance the job search

Expanding your skillset and verifying your competencies are key strategies in making your profile stand out:

  1. Take advantage of LinkedIn Learning courses to acquire new skills or deepen existing ones. Adding completed courses to your profile demonstrates continuous learning.
  2. Use Skills Verification to validate your expertise. Passing these assessments adds a badge to your profile, increasing your credibility.
  3. Encourage your network to share your LinkedIn profile with their connections, expanding your reach beyond your immediate network.

These features not only enrich your profile but also signal to recruiters that you are proactive and committed to professional development.

Use LinkedIn groups, connections, and meaningful content

Building a strong network and engaging with content on LinkedIn can greatly influence your job search:

  1. Join and participate in LinkedIn Groups related to your industry. This can lead to valuable connections and insider knowledge about job openings.
  2. Regularly connect with new professionals and thought leaders to expand your network and increase the chances of referral-based opportunities.
  3. Create and share meaningful content that showcases your expertise, which can attract the attention of recruiters and hiring managers.

By actively engaging with the LinkedIn community, you create a dynamic presence that can lead to fruitful interactions and potential job prospects.

Pros & cons on LinkedIn’s Open to Work status

Pros:

  • Your Open to Work status can lead to connections in your LinkedIn network, such as reaching out with job leads, introducing you to hiring managers, or referrals to employers. 
  • You're more visible to recruiters and employers and have more chances of being contacted for relevant job opportunities by showing you're open to work. 
  • Linkedin gives you more resources and support. This includes tips on optimizing your profile, job search advice, and 

Cons:

  • You're telling your employer that you plan on leaving your current job. This could result in your employer not promoting you, avoiding assigning you to important projects, or even jeopardizing your current role.
  • While the 'Open to Work' status can open doors, it's important to be vigilant. Spammers or scammers might target you, so it's important to review profiles before engaging. Look for signs of legitimacy such as a complete profile, common connections, and relevant work experience.
  • If you didn't optimize your profile, recruiters and employers might get a wrong first impression. Ensure you've updated your contact info, work experience, and a compelling headline before setting your status as open to work.

Key Takeaways

-> The "Open to Work" feature is more than just a badge on your LinkedIn profile; it signals to the professional community that you're ready for new challenges and opportunities.

-> For job seekers, it's about creating a compelling narrative through your profile, engaging with your network, and actively managing job alerts and applications.

-> For recruiters, it's a gateway to a pool of candidates who are primed for new roles, allowing for more efficient and targeted searches.

-> Putting best practices to use, such as maintaining an updated profile, using strategic keywords, and engaging with LinkedIn's , will ensure that you stand out in a crowded marketplace.

-> Use lemlist to build your lead database and connect with them successfully!

FAQs

  • How do I activate the "Open to Work" feature? 

You can activate it by editing your LinkedIn profile and selecting the 'Show recruiters you’re open to work' option. Customize your preferences to specify the job opportunities you're interested in.

  • Will my current employer see that I'm open to work? 

LinkedIn offers privacy settings that can limit who sees your "Open to Work" status, but it's not a guarantee. Use discretion based on your situation.

  • How can I make my profile more attractive to recruiters? 

Ensure your profile is complete, showcase your achievements, and actively engage with your network. Use keywords related to your desired industry and role.

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AI evaluation precision, gamified KPIs
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Complex sales structures and businesses of all sizes
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Companies who want to automate commission calculations and payouts
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Companies with modern sales culture and businesses who want real-time insights
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Summary
Backbone of a business's internal operations.
Backbone of customer-centric interactions and operations.
Goal
To centralize and streamline core business processes in a company.
To increase customer experience, satisfaction and loyalty, and boost sales.
Focus
Internal operations and processes across departments (finance, accounting, inventory, supply chain, HR, and sales).
All interactions with leads and customers.
Manages
Internal business data like financial data, inventory levels, production details, supply chain, HR info.
All customer data like contact info, purchase history, communication history, customer preferences and more.
Users
Finance, accounting, operations, supply chain, and HR departments.
Customer-facing teams like sales, marketing, and customer service.
Benefits
Streamlines operations, improves data accuracy, enhances decision-making, boosts collaboration, increases productivity.
Improves customer relationships, increases sales, strengthens customer service, personalizes marketing campaigns, provides insights.
Price
$150 per user per year on average.
$10 to $30 per user per month on average.
PRM Tool
Rating
Feature
Pro
Con
Mobile App
Integrations
Free Plan
Pricing
4.65
star
star
star
star
star-half
Org-wide alignment
User-friendly layout and database
Suboptimal as a personal CRM
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Lack of tracking system
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Team: $20/month
Business: $45/month
4.7
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star
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Social Media Integration
Easy contact data collection
No marketing/sales features
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Lack of tracking system
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7-day trial
$12/month
4.75
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star
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Block Functions
High customization capability
Not a dedicated CRM
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Limited
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Plus: €7.50/month
Business: €14/month
N/A
Open-source
Open-source flexibility
Requires extensive manual input
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Limited
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Self-hosted
$9/month or
$90/year
3.1
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star
star
Simple iOS app
Ideal for non-tech-savvy users
iPhone only
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iOS only
Limited
square-xmark
1-month trial
$1.49/month or
$14.99/month
3.6
star
star
star
star-half
Smart Contact Management
Feature-rich and flexible
Reported bugs
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Rich
square-xmark
7-day trial
Premium: $13.99/month
Teams: $17.99/month
4.4
star
star
star
star
star-half
Customizable Interface
Customizable for teamwork
Pricey for personal use
square-check
Rich
square-xmark
Standard: $24/member
Premium: $39/member
4.7
star
star
star
star
star-half
Integrated Calling
Integrated Calling
Too sales-oriented & pricey
square-check
Rich
square-xmark
14-day trial
Startup: $59/user/month
Professional: $329/user/month
4.8
star
star
star
star
star
Business Card Scanning
Business Card Scanning
Mobile only
square-check
Limited
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$9.99/month
4.45
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star
star
star
star-half
160+ app integrations
Comprehensive integrations
No free app version
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Rich
square-xmark
14-day trial
$29.90/month or
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Capterra Rating
Free Trial
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4.5
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14-day
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€15/month/seat billed annually
€792/month/3 seats billed annually + €45/month for each extra seat
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4.2
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star
star
star
square-check
30-day
square-xmark
But it offers reduced price to authorised nonprofit organisations
€25/user/month
€500/user/month billed annually (includes Einstein AI)
Best overall operational CRM
4.3
star
star
star
star
star-half
square-xmark
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Limited to 3 users
Comprehensive incentive management
€52/user/month billed annually
Small-medium businesses and automation
4.5
star
star
star
star
star-half
square-check
14-day
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€14/seat/month billed annually
€99/seat/month billed annually
Sales teams and ease of use
4.1
star
star
star
star
square-xmark
square-check
Limited 10 users
$9.99/user/month billed annually
$64.99/user/month billed annually
Free plan for very small teams up to 10
CRM goal
Increase the sales conversion rate for qualified leads from marketing automation campaigns by 10% in the next 6 months.
SMART Breakdown
1. Specific: It targets a specific area (conversion rate) for a defined segment (qualified leads from marketing automation).
2. Measurable: The desired increase (10%) is a clear metric, and the timeframe (6 months) allows for progress tracking.
3. Achievable: A 10% increase is possible based on historical data and potential improvements.
4. Relevant: Boosting sales from marketing efforts aligns with overall business objectives.
5. Time-bound: The 6-month timeframe creates urgency and a clear target date.
Actions
Step 1: Refine lead qualification criteria to ensure high-quality leads are nurtured through marketing automation.
Step 2: Personalize marketing automation campaigns based on lead demographics, interests, and behavior.
Step 3: Develop targeted landing pages with clear calls to action for qualified leads.
Step 4: Implement lead scoring to prioritize high-potential leads for sales follow-up.
Step 5: Track and analyze campaign performance to identify areas for optimization.
Outcomes
Increased sales and revenue
Improved marketing automation ROI
Marketing and sales alignment
Data-driven marketing optimization
Table
CDP Software
CRM Software
Approach
Data-centric
Customer-centric
Focus
Interactions across various channels and touchpoints, both online and offline.
Sales, marketing, and customer service interactions.
Functionality
Automatically collects, organizes, tags, and makes data available in real-time.
Helps businesses track customer interactions, sales pipelines, prospects, and service requests.
Goals
Personalized customer experiences across all channels.
Better customer relationships, streamlined processes, and improved profitability.
Benefits
Data integration, management, and accessibility, allowing for detailed analysis and segmentation.
Better communication within teams and with customers by organizing information about customer interactions and history.
Data Handling
Handles both identified and anonymous data, stitches together various data points.
Deals primarily with identified customer data.
Use Cases
Personalized marketing campaigns, targeted advertising, content customization across multiple channels.
Managing campaigns and leads, enhancing customer service, providing better customer support, increasing customer satisfaction and loyalty.
Examples
Insider, Bloomreach, Salesforce Marketing Cloud CDP
HubSpot, Salesforce Sales Cloud Lightning Professional, and Zoho CRM

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