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Email personalization is the key to getting more replies from your prospects. If your email isn't personalized → it won't catch your prospect's attention → you won't have meetings booked → and you won't be able to grow your business.
But researching your prospects' pain points and crafting unique emails takes hours of manual work..
So how can you hyper-personalize your outreach campaigns at scale and open new business opportunities?
In this article, get a suite of 8 tools that will save you hours of work, help your emails stand out, and boost your reply rates!
8 tools that will help you send hyper-personalized cold emails
#1 Build your hyper-targeted lead lists in seconds with Clay
→ What's in it for you:
automatically find your prospects' information from 50+ different data sources in seconds - for example, their job title, company size, and industry, which can help tailor your email content to their specific interests and needs
add your hyper-targeted leads directly to a sales automation tool like lemlist, and send outbound campaigns in less than 5 mins
get leads from the companies that are hiring so you can use that milestone to personalize your emails
filter job offers by keywords and expressions so you can find companies with pain points you can help them solve
→ Free trial ✅
→ Paid plans:
Basic ($49/month)
Enterprise (custom pricing)
#7 Get CRM data directly to LinkedIn with Surfe (ex-leadjet)
→ What's in it for you:
access your CRM fields directly from LinkedIn so you have all the data you need to send personalized messages
Sync multichannel conversations without manual efforts
→ Free trial ✅
→ Paid plans:
Basic ($23/month/user)
Professional ($29/month/user)
Business ($59/month/user)
#8 Adjust your emails to your lead's personality with Humantic.ai
→ What's in it for you:
get insights about your prospect's personality so you can write messages that target their pain points and boost your reply chances - for example, whether they are critics, prefer working alone, etc.
→ Free trial ✅
→ Paid plans:
Starter ($16/month)
Pro ($24/month)
Expert ($40/month)
The key takeaways
Here are the top 3 reasons why you should send hyper-personalized emails with the help of 8 sales automation tools:
→ prospects are more likely to engage with emails that address their challenges and are relevant to their needs → you're showing a willingness to go the extra mile in prospects' research which helps you build rapport more easily → you can stand out from other generic emails and catch your prospects' attention quicker
… which helps you book more meetings and grow your business! 🚀
P.S. Check out this ultimate 4-step framework that will give you tips on building personalized multichannel campaigns that get 17-30% reply rates! Only 45 mins. 100% value. 100% free.
Brought to you by:
Lucas Perret
Growth Manager @ lempire | Just a guy obsessed with tech & way it solves business problems
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