AI Sales

Humanlinker Review: Is this AI Sales Software Worth the Hype?

lemlist team
LAST UPDATED
June 21, 2024
READING TIME
7 min.

There are quite a number of sales prospecting personalization tools out there. Humanlinker is another one. But the questions are; does it deliver on hyper-personalization? Is it any different from others? If yes, how is it different?

Although it's still a relatively new player in the market, is this tool worth the investment?

This Humanlinker review will analyze in-depth the software features, to help you make an informed decision. 

Review in Summary

Humanlinker is an outreach personalization tool that uses its star feature - Disc Personality Analysis, to understand prospects' behavior and motivations for personalized prospecting. Based on the data obtained from the analysis, you can generate outreach messages using the AI assistant. 

However, while the features are very interesting, they limit the amount of contacts you can have on the software. So to reach more people, you have to integrate with another outreach tool or CRM. The pricing is also tied to how many contacts you have in the software. 

✅ Pros

  • You can view prospects' personality and get recommendations on how best to engage
  • Integrates with popular CRMs (like Salesforce, Hubspot and Microsoft Dynamics) and other outreach tools
  • Customers loved the customer support because they went all out
  • Real-time data updates on prospects based on external activity
  • Highly personalized messages generated with AI

❌ Cons

  • It’s limited to only Linkedin and email outreach
  • A very limited number of contacts can be added in a sequence
  • It can get expensive quickly as contacts are tied to pricing
  • Very limited integrations are available
  • Less robust in features compared to other outreach tools

Humanlinker Features Breakdown

Humanlinker has a lot of very cross-functional features. Here’s a breakdown of these features;

1. AI Sequences and Campaigns

This feature uses AI to analyze imported contacts, then enriches them by understanding their persona, communication preferences, and so much more before crafting unique and personalized messages to help you close that deal. In addition to the icebreaker, it’ll also outline the ideal channel to reach out to. 

It not only does this for single-send campaigns. But, it can help you curate each automation sequence for every single contact you import. So, your contacts receive varying tailored experiences all from one platform.

You can also preview this information just to be sure or if you want to make any final edits.

Once you’re sure it's fine, link it to your outreach tool like lemlist and then you can set up automatic send or you can choose to manually send these sequences by uploading the same CSV file. 

2.  Multi-channel outreach

You can automate your sales outreach workflow, via email and/or LinkedIn. You can send emails while also automating connection requests to prospects, follow-up messages and comment on LinkedIn. The good thing is you can manage all messages across the two channels in a unified inbox for each contact.

Similar to other outreach tools, you have to connect your email provider (Outlook or Gmail), install the Chrome extension and give it access to your LinkedIn account before you start any outreach or sequence.

The thing about the multi-channel outreach feature is that it is limited to only two channels - emails and Linkedin. Unlike other outreach tools that have outbound calls, texts and even other social media options like Twitter, Humanlinker is not as robust. 

3. DISC personality analysis

To help you better understand your sales prospect and craft a winning pitch, this feature uses data analysis and AI to group your contacts into four personality categories and recommend the best approach to engage.

This is no doubt, Humanlinker’s most unique feature.

Each category has a distinct motivation, preferred communication style, and even preferred work environment. These categories are grouped by red, yellow, blue and green.

So when sending an email, a connection request or even a follow-up message, you get a prompt that lets you know the best approach for that particular prospect. The good thing? You can do this in mass through its sequence and campaign workflow.

4. Leads recommendation

Looking for leads to qualify and nurture? Humanlinker also offers a lead generation feature. Here, you can extract contacts from your LinkedIn, enrich them with email addresses and automatically send them to your outreach tool. However, the key here is to already filter the contacts you want on LinkedIn. 

So use the advanced filters on LinkediIn to streamline the contacts you want either by company, job title or other qualifiers and then use the Chrome Extension to send them to either Humanlinker or your preferred outreach tool.

5. AI sales copywriting

Whether it is a customized icebreaker or a follow-up message, Humanlinker uses the details generated in your DISC analysis to curate tailored copy for more responses.

On LinkedIn, it doesn’t just stop at drafting in-mail messages. You can generate connection notes, comments on your prospect’s posts and more. Here’s an example of a connection note;

It also provides email suggestions that sync with your previous conversations and the prospect’s profile and account activity (like recent posts and comments). So every single message you send is thoughtful, personal and relevant to your leads. You can also regenerate as many email drafts as you want until you find your preferred copy.

6. Buying signals

This feature ensures you get up-to-date information about your target accounts and prospects, so you can know just the right time they are ready for a purchase.

If there’s a change with your prospects, for example, they change companies, you get a notification.

You also get details about accounts’ new hires, events, news, fundraisers and so on, for you to take action. Plus, it appears as a social feed so the latest activity always appears first.

For example, if your prospect’s company gets a new hire that also fits your ideal customer profile, you can easily update your contact information. This will save you hours spent cleaning mailing lists and managing your database. 

Humanlinker Pricing in Detail

Humanlinker has a transparent pricing plan for individuals looking to manage limited contacts. However, if you’re looking to opt for this software for your team, you’ll need to get a quote from the company. 

There’s a free plan available that provides lead recommendation, enrichment, and even sales copy, but it can only host 30 contacts a month. The difference between the free and pro plans is the number of contacts you can have in a sequence along with intercom support. 

Something to keep in mind is that the pricing of the pro plan depends on how many contacts you have. So it’s dynamic. 100 contacts will cost $53, 200 contacts will be about $75, 350 contacts will cost $107 and 600 contacts on the pro plan will be $162 all billed monthly.

The team and enterprise plans offer more robust features like unified team access and dashboard, multiple CRM and outreach tools integrations, and SSO. The major difference between both is that the team plan allows up to 2,000 contacts while an enterprise plan allows you to host contacts running up to 20,000.

Reviews from Humanlinker's Users

Since Humanlinker is a fairly new tool in the market, there are not a lot of reviews yet. However, out of the 11 reviews it has received on G2, it ranked 4.7 stars out of 5. It also received a 5/5 rating from its 5 reviews on Product Hunt.

What users liked

  • Their customer service goes the extra mile
  • You get AI-driven insights into prospects
  • There’s real-time data integration and advanced analytics
  • Understanding the personality traits of prospects which helped further personalize content
  • Hyper-personalized and contextualized messages through the AI generative copy
  • Multiple CRM and outreach integration

What users didn’t like

  • There are too many features in the works that aren’t currently out yet
  • The pricing is clearly premium and that’s a barrier for SMEs
  • It’s a complex platform that requires a learning curve

Other Humanlinker Alternatives You Can Explore

Humanlinker is great if you want to get personality insights and leverage data. However, if you have a lot of contacts to nurture and your main goal is to use AI to convert leads faster, then you should check out lemlist.

Humanlinker vs Lemlist: The Best Tool for Lead Generation and Sales

While you get lead recommendations on Humanlinker, you can automatically generate leads and verify them on lemlist. It’s also a more affordable option that offers value for money. Here’s a more detailed comparison below;

Feature Humanliker lemlist
Multichannel outreach Email, LinkedIn Email, LinkedIn, Twitter, Cold calling
Contact verifier
Contact limits Between 30-600 contacts only Credit system (with a minimum of 50 free verified contacts to start)
Personality DISCS/check N/A
Calendar booking & scheduling N/A ✅ (via integration with lemcal)
AI personalization and copywriting
Integrations 5+ 100+
Custom landing page N/A
Chrome extension
Pricing From $75/month From $39/month

Some other tools you can also explore include;

Outreach: Outreach helps you build personalized outreach sequences with multi-channel communication (email, social, calls). It provides features like automated follow-ups, email tracking, and reporting on engagement metrics. If your focus is on building automated outreach campaigns, Outreach is an option to consider.

ZoomInfo Sales: This tool is ideal if you’re looking to focus on data enrichment and lead generation. You can access a database of business contacts and companies that will help identify and target ideal prospects. Additionally, it integrates with various sales engagement platforms, so it’s a great way to find verified leads.

Reply: This tool also uses AI to find leads and engage them until they convert. Similar to lemlist, you can book calls, qualify leads, generate email templates, craft complex sequences and more all with AI. There are more than five pricing plans available starting from $60 per month.

Final Verdict

Humanlinker is an excellent outreach tool, especially with how it's using AI and data to further personalize sales approaches and win over prospects. If you’re working with a small contact list you want to narrow down on, it's a great option. However, if your prospecting list is a lot bigger, then you might want to opt for an alternative like lemlist.

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G2 Rating
Price
Best for
Standout feature
Con
4.9
star
star
star
star
star
$30/mo
$75/mo
$2,999/mo
Large, distributed sales teams
AI evaluation precision, gamified KPIs
Lack of tracking system
4.6
star
star
star
star
star-half
Not publicly available
Sales operations and finance teams
Powerful configurability
Limited training resources and complex to navigate
4.4
star
star
star
star
star-half
Not publicly available
Mid-market and enterprise businesses
Comprehensive incentive management
Potentially high cost and steep learning curve
4.7
star
star
star
star
star-half
$15/user/mo
$40/user/mo
Enterprise: custom price
Complex sales structures and businesses of all sizes
Complex sales structures and businesses of all sizes
Steep learning curve
4.6
star
star
star
star
star-half
Not publicly available
Collaborative teams
Connected planning
Complexity and steep learning curve
4.6
star
star
star
star
star-half
Not publicly available
Companies with complex sales structures
Complex incentive compensation management (ICM) with high efficiency and accuracy
Complexity for smaller teams and potentially high costs
4.7
star
star
star
star
star-half
Not publicly available
Companies who want to automate commission calculations and payouts
Simplicity and ease of use
Lack of features like redirection
4.7
star
star
star
star
star-half
$30/user/mo
$35/user/mo
Custom: upon request
Businesses that need a comprehensive and user-friendly sales compensation management software
Ease of use and adoption
Lack of ability to configure the product based on user needs
4.8
star
star
star
star
star-half
Not publicly available
Companies with modern sales culture and businesses who want real-time insights
A built-in dispute management and real-time visibility
Users say it works slowly, customer support is slow
4.9
star
star
star
star
star
$30/user/mo
$50/user/mo
Smaller sales teams
Powerful automation
Lesser user base and average user interface
4.7
star
star
star
star
star-half
Not publicly available
Companies with scalable needs
Automated Commission Calculations
Lack of filtering by date, no mobile app
ERP vs. CRM
ERP
CRM
Summary
Backbone of a business's internal operations.
Backbone of customer-centric interactions and operations.
Goal
To centralize and streamline core business processes in a company.
To increase customer experience, satisfaction and loyalty, and boost sales.
Focus
Internal operations and processes across departments (finance, accounting, inventory, supply chain, HR, and sales).
All interactions with leads and customers.
Manages
Internal business data like financial data, inventory levels, production details, supply chain, HR info.
All customer data like contact info, purchase history, communication history, customer preferences and more.
Users
Finance, accounting, operations, supply chain, and HR departments.
Customer-facing teams like sales, marketing, and customer service.
Benefits
Streamlines operations, improves data accuracy, enhances decision-making, boosts collaboration, increases productivity.
Improves customer relationships, increases sales, strengthens customer service, personalizes marketing campaigns, provides insights.
Price
$150 per user per year on average.
$10 to $30 per user per month on average.
PRM Tool
Rating
Feature
Pro
Con
Mobile App
Integrations
Free Plan
Pricing
4.65
star
star
star
star
star-half
Org-wide alignment
User-friendly layout and database
Suboptimal as a personal CRM
square-check
Lack of tracking system
square-check
Team: $20/month
Business: $45/month
4.7
star
star
star
star
star-half
Social Media Integration
Easy contact data collection
No marketing/sales features
square-check
Lack of tracking system
square-xmark
7-day trial
$12/month
4.75
star
star
star
star
star-half
Block Functions
High customization capability
Not a dedicated CRM
square-check
Limited
square-check
Plus: €7.50/month
Business: €14/month
N/A
Open-source
Open-source flexibility
Requires extensive manual input
square-xmark
Limited
square-check
Self-hosted
$9/month or
$90/year
3.1
star
star
star
Simple iOS app
Ideal for non-tech-savvy users
iPhone only
square-check
iOS only
Limited
square-xmark
1-month trial
$1.49/month or
$14.99/month
3.6
star
star
star
star-half
Smart Contact Management
Feature-rich and flexible
Reported bugs
square-check
Rich
square-xmark
7-day trial
Premium: $13.99/month
Teams: $17.99/month
4.4
star
star
star
star
star-half
Customizable Interface
Customizable for teamwork
Pricey for personal use
square-check
Rich
square-xmark
Standard: $24/member
Premium: $39/member
4.7
star
star
star
star
star-half
Integrated Calling
Integrated Calling
Too sales-oriented & pricey
square-check
Rich
square-xmark
14-day trial
Startup: $59/user/month
Professional: $329/user/month
4.8
star
star
star
star
star
Business Card Scanning
Business Card Scanning
Mobile only
square-check
Limited
square-check
$9.99/month
4.45
star
star
star
star
star-half
160+ app integrations
Comprehensive integrations
No free app version
square-check
Rich
square-xmark
14-day trial
$29.90/month or
$24.90/month (billed annually)
Capterra Rating
Free Trial
Free Plan
Starting Price (excluding the free plan)
Maximum Price (for the most expensive plan)
Best for
4.5
star
star
star
star
star-half
square-check
14-day
square-check
€15/month/seat billed annually
€792/month/3 seats billed annually + €45/month for each extra seat
Versatility and free plan
4.2
star
star
star
star
square-check
30-day
square-xmark
But it offers reduced price to authorised nonprofit organisations
€25/user/month
€500/user/month billed annually (includes Einstein AI)
Best overall operational CRM
4.3
star
star
star
star
star-half
square-xmark
square-check
Limited to 3 users
Comprehensive incentive management
€52/user/month billed annually
Small-medium businesses and automation
4.5
star
star
star
star
star-half
square-check
14-day
square-xmark
€14/seat/month billed annually
€99/seat/month billed annually
Sales teams and ease of use
4.1
star
star
star
star
square-xmark
square-check
Limited 10 users
$9.99/user/month billed annually
$64.99/user/month billed annually
Free plan for very small teams up to 10
CRM goal
Increase the sales conversion rate for qualified leads from marketing automation campaigns by 10% in the next 6 months.
SMART Breakdown
1. Specific: It targets a specific area (conversion rate) for a defined segment (qualified leads from marketing automation).
2. Measurable: The desired increase (10%) is a clear metric, and the timeframe (6 months) allows for progress tracking.
3. Achievable: A 10% increase is possible based on historical data and potential improvements.
4. Relevant: Boosting sales from marketing efforts aligns with overall business objectives.
5. Time-bound: The 6-month timeframe creates urgency and a clear target date.
Actions
Step 1: Refine lead qualification criteria to ensure high-quality leads are nurtured through marketing automation.
Step 2: Personalize marketing automation campaigns based on lead demographics, interests, and behavior.
Step 3: Develop targeted landing pages with clear calls to action for qualified leads.
Step 4: Implement lead scoring to prioritize high-potential leads for sales follow-up.
Step 5: Track and analyze campaign performance to identify areas for optimization.
Outcomes
Increased sales and revenue
Improved marketing automation ROI
Marketing and sales alignment
Data-driven marketing optimization

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