Manager
Direct Outreach
FOR
Sales teams

Cold Email Template to create a fun follow-up email

36
New contacts reached
67
%
Open Rate
33
%
Reply rate
12
meetings booked
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Why it works

Nobody likes to see recycled first emails. It's way too generic, especially if the person already read the first email, but didn't reply. By using a funny GIF and a tiny bit of humor you can positively influence your reply rate and sound more human.

It’s not a magic pill, but believe us - it’s never a bad idea to evoke emotions. They help to build relationships and based on our reply rate for this email that is 33%, we are right ;)

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Mihaela Cicvaric
Content Marketing Manager @lemlist
WEBSITE
https://www.lemlist.com
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