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Get featured on podcasts

47
Emails sent
38%
Reply rate
1

Step one email

Subject line: I’ve Got a Story for You

Hi <fancy>{{firstName|team}}<fancy>,

My name is Guillaume and I’m the CEO and Co-Founder of lemlist.

I’ve listened to a few episodes on your podcast and I think you guys are doing some fantastic work.

<fancy>{{Sentence}}<fancy>

I’d love to be your guest on the show.

For the past 1.5 years, I've been building lemlist, an email outreach tool based on dynamic personalization (text, images, videos, landing pages). Our tool helps businesses get more replies to cold emails, and makes their sales process far more contextual and human.

After listening to your work, I believe your audience might enjoy hearing about my journey. My promise to you is that I'll share an honest and practical story - signing 10k customers and growing 30% MoM in a vastly competitive market.

Of course, there's a lot of other topics we could be talking about too:

1) How to make personalization and automation work together

2) Building a 2.5K community on Facebook and why that matters so much

3) Leveraging LinkedIn for greater engagement and business growth

4) Bootstrapping your SaaS towards profit by focusing on Product and Brand

For references and credibility, you can check my LinkedIn profile (link) and an episode I did with Nathan Latka (link).

Anyways, would love to hear your ideas and would be thrilled to join <fancy>{{Podcast}}<fancy>. If you’re up for it, lemme know.

Much love,

<fancy>{{signature}}<fancy>

Subject line: I’ve Got a Story for You

Hi <fancy>Sarah<fancy>,

My name is Guillaume and I’m the CEO and Co-Founder of lemlist.

I’ve listened to a few episodes on your podcast and I think you guys are doing some fantastic work.

<fancy>I listened to an episode you did with XY. I loved the part where you talked about Facebook Ads, shared some cool A/B test experiments and tear down few example.<fancy>

I’d love to be your guest on the show.

For the past 1.5 years, I've been building lemlist, an email outreach tool based on dynamic personalization (text, images, videos, landing pages). Our tool helps businesses get more replies to cold emails, and makes their sales process far more contextual and human.

After listening to your work, I believe your audience might enjoy hearing about my journey. My promise to you is that I'll share an honest and practical story - signing 10k customers and growing 30% MoM in a vastly competitive market.

Of course, there's a lot of other topics we could be talking about too:

1) How to make personalization and automation work together

2) Building a 2.5K community on Facebook and why that matters so much

3) Leveraging LinkedIn for greater engagement and business growth

4) Bootstrapping your SaaS towards profit by focusing on Product and Brand

For references and credibility, you can check my LinkedIn profile (link) and an episode I did with Nathan Latka (link).

Anyways, would love to hear your ideas and would be thrilled to join <fancy>The Sales Guru Podcast<fancy>. If you’re up for it, lemme know

Much love,

<fancy>Guillaume<fancy>


47
emails sent 🤔
84%
open rate 🙂
38%
reply rate 😁
2

Step two email

3

Step three email

4

Step four email

1

Step one email

Subject line: I’ve Got a Story for You

Hi <fancy>{{firstName|team}}<fancy>,

My name is Guillaume and I’m the CEO and Co-Founder of lemlist.

I’ve listened to a few episodes on your podcast and I think you guys are doing some fantastic work.

<fancy>{{Sentence}}<fancy>

I’d love to be your guest on the show.

For the past 1.5 years, I've been building lemlist, an email outreach tool based on dynamic personalization (text, images, videos, landing pages). Our tool helps businesses get more replies to cold emails, and makes their sales process far more contextual and human.

After listening to your work, I believe your audience might enjoy hearing about my journey. My promise to you is that I'll share an honest and practical story - signing 10k customers and growing 30% MoM in a vastly competitive market.

Of course, there's a lot of other topics we could be talking about too:

1) How to make personalization and automation work together

2) Building a 2.5K community on Facebook and why that matters so much

3) Leveraging LinkedIn for greater engagement and business growth

4) Bootstrapping your SaaS towards profit by focusing on Product and Brand

For references and credibility, you can check my LinkedIn profile (link) and an episode I did with Nathan Latka (link).

Anyways, would love to hear your ideas and would be thrilled to join <fancy>{{Podcast}}<fancy>. If you’re up for it, lemme know.

Much love,

<fancy>{{signature}}<fancy>

Subject line: I’ve Got a Story for You

Hi <fancy>Sarah<fancy>,

My name is Guillaume and I’m the CEO and Co-Founder of lemlist.

I’ve listened to a few episodes on your podcast and I think you guys are doing some fantastic work.

<fancy>I listened to an episode you did with XY. I loved the part where you talked about Facebook Ads, shared some cool A/B test experiments and tear down few example.<fancy>

I’d love to be your guest on the show.

For the past 1.5 years, I've been building lemlist, an email outreach tool based on dynamic personalization (text, images, videos, landing pages). Our tool helps businesses get more replies to cold emails, and makes their sales process far more contextual and human.

After listening to your work, I believe your audience might enjoy hearing about my journey. My promise to you is that I'll share an honest and practical story - signing 10k customers and growing 30% MoM in a vastly competitive market.

Of course, there's a lot of other topics we could be talking about too:

1) How to make personalization and automation work together

2) Building a 2.5K community on Facebook and why that matters so much

3) Leveraging LinkedIn for greater engagement and business growth

4) Bootstrapping your SaaS towards profit by focusing on Product and Brand

For references and credibility, you can check my LinkedIn profile (link) and an episode I did with Nathan Latka (link).

Anyways, would love to hear your ideas and would be thrilled to join <fancy>The Sales Guru Podcast<fancy>. If you’re up for it, lemme know

Much love,

<fancy>Guillaume<fancy>


47
emails sent 🤔
84%
open rate 🙂
38%
reply rate 😁
2

Step two email

3

Step three email

4

Step four email

Subject line: I’ve Got a Story for You

Hi <fancy>{{firstName|team}}<fancy>,

My name is Guillaume and I’m the CEO and Co-Founder of lemlist.

I’ve listened to a few episodes on your podcast and I think you guys are doing some fantastic work.

<fancy>{{Sentence}}<fancy>

I’d love to be your guest on the show.

For the past 1.5 years, I've been building lemlist, an email outreach tool based on dynamic personalization (text, images, videos, landing pages). Our tool helps businesses get more replies to cold emails, and makes their sales process far more contextual and human.

After listening to your work, I believe your audience might enjoy hearing about my journey. My promise to you is that I'll share an honest and practical story - signing 10k customers and growing 30% MoM in a vastly competitive market.

Of course, there's a lot of other topics we could be talking about too:

1) How to make personalization and automation work together

2) Building a 2.5K community on Facebook and why that matters so much

3) Leveraging LinkedIn for greater engagement and business growth

4) Bootstrapping your SaaS towards profit by focusing on Product and Brand

For references and credibility, you can check my LinkedIn profile (link) and an episode I did with Nathan Latka (link).

Anyways, would love to hear your ideas and would be thrilled to join <fancy>{{Podcast}}<fancy>. If you’re up for it, lemme know.

Much love,

<fancy>{{signature}}<fancy>

Subject line: I’ve Got a Story for You

Hi <fancy>Sarah<fancy>,

My name is Guillaume and I’m the CEO and Co-Founder of lemlist.

I’ve listened to a few episodes on your podcast and I think you guys are doing some fantastic work.

<fancy>I listened to an episode you did with XY. I loved the part where you talked about Facebook Ads, shared some cool A/B test experiments and tear down few example.<fancy>

I’d love to be your guest on the show.

For the past 1.5 years, I've been building lemlist, an email outreach tool based on dynamic personalization (text, images, videos, landing pages). Our tool helps businesses get more replies to cold emails, and makes their sales process far more contextual and human.

After listening to your work, I believe your audience might enjoy hearing about my journey. My promise to you is that I'll share an honest and practical story - signing 10k customers and growing 30% MoM in a vastly competitive market.

Of course, there's a lot of other topics we could be talking about too:

1) How to make personalization and automation work together

2) Building a 2.5K community on Facebook and why that matters so much

3) Leveraging LinkedIn for greater engagement and business growth

4) Bootstrapping your SaaS towards profit by focusing on Product and Brand

For references and credibility, you can check my LinkedIn profile (link) and an episode I did with Nathan Latka (link).

Anyways, would love to hear your ideas and would be thrilled to join <fancy>The Sales Guru Podcast<fancy>. If you’re up for it, lemme know

Much love,

<fancy>Guillaume<fancy>


47
emails sent 🤔
84%
open rate 🙂
38%
reply rate 😁

Wanna get featured in our hub?

That's awesome! Just tap the button below and send us the details we need. Our content team will be in touch afterward.

BECOME LEMLISTER OF THE WEEK

Why did this outreach campaign work?

We love a good cold email teardown. In other words, analyzing why a specific cold email template worked and breaking it down to the smallest details so that both a beginner and an advanced player can extract value from it.

Without further ado, let's get rolling.

Customize every email

The goal of this email was to build rapport and show why G is a great guest for the audience of their podcast. That’s why Vuk decided to use this exact subject line that set the right expectation, but in a fun and exciting way. 

In our email the first part was unique for any individual. Vuk went and listened to an episode segment of every single podcast. His goal was to understand what the podcast is about and then use that knowledge to give a genuine compliment. Easy strategy that will guarantee more success. 

Build credibility

The second part had the objective of showing G's credibility. So Vuk added some additional links and suggested some potential topics to discuss while leaving the final word to the podcast owners.


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