Webinar email template

Selling webinars is a very challenging objective in cold emailing. This space is highly competitive with many different options available out there. Therefore, once you’ve made sure your webinar has a unique value proposition, the next task is to write a personalized webinar invitation email.

200

emails sent

91%

open rate

38%

reply rate

Cold email template

Explain best-use scenario in 2-3 sentences
Explain best-use scenario in 2-3 sentences
Explain best-use scenario in 2-3 sentences

Webinar email template

Why did it work?

1. Use the {{Tiramisu}} tag wisely

The {{Tiramisu}} tag is your opportunity to write something unique for every prospect and profoundly connect with them. This piece of your webinar email can be anything you like, from a genuine compliment to a common interest. But you need to invest time in research to figure it out.

2.  Outline compelling reasons

Each reason in your bullet points should translate into a benefit for the potential attendee. Why would they want to join the webinar? What value is it bringing to them? Are they an admirer of your guest? Don’t write generic and broad reasons. Go narrow and customize them for different audience profiles.

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