here's G, and this is your weekly email with actionable tips on how to get replies, book meetings, and grow your business! 🙌
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If you want your candidates to open and read your cold emails, your message needs to stand out. You can get more replies and schedule interviews by personalizing your outreach email and adding value for the candidates.
But how do you catch candidates’ attention between hundreds of other recruiting emails?
Here’s a recruiting cold email template with a 38% reply rate. 👀
Check out the key elements you can use in your next campaign to boost your chances of hiring A players in your team.
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#1 Show that you researched the candidate
→ Compliment candidates’ previous work with an example to show you understand their background and make the position more relevant.
#2 Stand out with a video pitch
→ Use a custom video with a thumbnail to grab candidates’ attention and build a relationship by adding a personal touch.
#3 Use conversation-starter CTA
→ Before scheduling an interview, aim for a reply. This will help you build rapport and make it easier to meet later.
P.S. We gathered 20+ best-performing recruiting, sales, and marketing cold email templates to help you grow your and your client’s business.
Check each email's structure, see why it worked, and replicate them to boost your conversion rates. For free!
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Getting replies from your prospect is great, but manually reviewing each reply takes time and can lead to human error. A solution is to automate your email categorization and save hours for other tasks that increase your revenue.
AI-based models, such as GPT-3, can help you avoid all the manual effort and give you more accurate results. You can integrate it into the lemlist sales engagement app using automation platforms.
Here’s a 3-step process that will help you set up GPT-3 x lemlist integration via make platform and automate:
Step #1: Go to the OpenAI account to get your API key
→ If you already don’t have an OpenAI account, go to openai.com to sign up
→ Once you access your account, it’s time to get your API key:
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Step #2: Go to the lemlist account to get your API key
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Step 3#: Create your sales automation workflow in make
→ If you already don’t have make account, you can start your free trial at make.com
1. Download the blueprint JSON here
2. Log into make app and click on Scenarios to create a new scenario
3. Choose to Import Blueprint
4. For each module, you'll have to authenticate yourself
5. Save your module and activate it.
You can create the same integration with Slack, Pipedrive, Salesforce, and many other apps. Here are all the options that can help you boost outreach efficiency.
If you want to save hours of sales work with GPT-3 x lemlist integration, you can also do it with the n8n automation platform. Check out how in this article. 👇
P.S. Still not using lemlist? Now it’s your chance to start a free trial and save hours of manual work on sales workflows!
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Are you just starting your SaaS business, or do you want to take it to the next level?
Join us on Tue, Jan 31, @ 6 pm for an exclusive event where you'll learn the secrets to building a multi-million dollar empire!
You will discover the top 3 strategies that Tibo, co-founder of Taplio & Tweet Hunter, used to take his SaaS business from $0 to millions in 18 months. 🤯
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During this live event, Tibo will share:
✔ Early-stage strategies for finding product-market fit
✔ Strategy for working with influencers
✔ How to use the personal brand to grow faster
➕ there will be a Q&A so you can ask any questions to boost your business growth!
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Take care,
G and the team
here's G, and this is your weekly email with actionable tips on how to get replies, book meetings, and grow your business! 🙌
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If your prospects didn’t answer your first cold email, that doesn’t mean they aren’t interested. Maybe they’ve been busy, missed the email, or need more information before getting back to you.
That’s why it’s important to follow up, which means sending additional emails after not receiving a response to your initial cold email.
Follow-up emails can help you move the conversation forward and find out more about your prospect so you can book more meetings and sign deals.
Here’s an example of a follow-up email with a 43% reply rate. 💪
Let’s see the good elements you can use in your next campaign:
#1 Avoid fake personalization
→ To show you did the prospect's research, mention the example of the common ground (such as an exact LinkedIn post). This will make your email stand out from other generic messages.
#2 Help without asking for anything in return
→ Give value to the prospect even before they become customers. This shows you want to help rather than sell, which makes prospects more likely to reply.
#3 Make the CTA less sales-y
→ Instead of a meeting, aim for a reply. This will help you build a relationship with the prospect, which makes it easier to book a meeting later.
P.S. To help you set up a follow-up strategy and get replies from your prospects, check out this free eBook 🔥
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You'll get:
✓ when and how many follow-up emails to send
✓ 7 best-performing follow-up templates to get replies
✓ outreach expert takeaways to book more meetings
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After building a $150m business and selling another SaaS in just 4 years, I can tell that growth always comes back to one thing: "sales.”
As a seller, you are convinced you can help your prospect solve a problem with your service or product. But to accept your help, your prospects need to trust you.
And what can increase your credibility in today's world? Your personal brand! 🔥
Prospects can check out the credibility by simply visiting your LinkedIn profile. If they see that you’re consistently getting engagement, they might think “This person knows what they’re talking about”.
Since we already addressed targeting and messaging, we needed to add an extra layer of credibility to our product offering. That’s why we acquired Taplio and Tweet Hunter - the tools that help you build and monetize your personal brand. 🎉
How can these two tools help you? What was the acquisition offer? How can lempire’s next steps boost your business growth?
Get all the answers in this article ⬇️
Take care,
G and the team
here's G, and this is your weekly email with actionable tips on how to get replies, book meetings, and grow your business! 🙌
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If your cold email doesn’t stand out or provide value, your prospects won't reply. And no replies means no meetings booked, ending in 0 business growth opportunities.
That’s why your cold email must catch the prospect’s attention and provide value as a reason to reply.
Here’s an example of a cold email with a 44% reply rate. 💪
Let’s go through the good elements you can use in your next campaign!
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#1 Give a compliment
→ genuine congratulation on the business win will prove that you are following prospects' work and understand their background
#2 Mention common ground
→ relating to the prospect's pain point will help you build rapport more easily and make your solution more relevant
#3 Make CTA less sales-y
→ instead of booking a sales meeting, the closing line suggests chatting over a coffee which sounds less formal and more inviting
#4 Add personalization
→ the personalized image will add a human touch which helps build a relationship and makes prospects more likely to reply
P.S. We gathered 20+ best-performing sales, marketing, and recruiting cold email templates to help you grow your business. You can check their structure, see why they worked, and replicate them to grow your business. For free! 👇
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When prospects receive a cold email, they are often skeptical and may quickly think the message is either "spammy" or "another sales-y pitch".
That's why building trust and credibility in a cold email will make the prospect take your message seriously and consider your help.
Here are 3 ways to prove you understand your prospect's struggles and are the right person to help them 👀
#1 add a pain point example
→ it will help you stand out from other emails' “fake” personalization and show you did detailed prospect research
#2 add social proof
→ mentioning the results of your customers (from the same size and industry as the prospect) makes it easier for the prospect to relate
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#3 show your industry expertise
→ demonstrate that you know what you’re talking about by giving free value even before they become your customers
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P.S. Get more tips for building a strong relationship with your prospects in the free How to write a cold email that gets replies guide. 🚀
Take care,
G and the team
here's G, and this is your weekly email with actionable tips on how to get replies, book meetings, and grow your business! 🙌
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Imagine you open an email, and you see a huge list of random services someone is offering. Even if one might solve your pain point, it will be hard to notice it between other irrelevant ones.
Focusing on the prospect’s specific pain point in a cold email shows that you:
✔️ did your research
✔️ understand their struggles
✔️ are willing to help them
... which makes them more likely to reply. 💪
Here’s how not to do it:
Why won't this cold email get replies?
→ there's a list of different activities that confuse the prospects as they won’t know what's the company's specialty
→ there’s no clear value, and the prospects might get lost searching for it
→ because there’s no precise and personalized pain point, the email seems generic and sent in bulk
Instead, follow the good practices from this example:
Why does this template work?
→ it underlines the prospect's exact pain point, which will make them relate more easily
→ it makes the value very obvious, which gives the prospect a reason to reply
→ it includes numbers as social proof, which helps build credibility
The more you show your prospects you understand their struggles, the easier it is to tease them with a solution that will bring you more replies.
To avoid 9 other cold email mistakes and book more meetings with your prospects, check out this article 👇
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If you want people to open and read your message, you must write cold emails that stand out. You can get more replies and grow your business by personalizing your emails and adding value for your target audience.
Here’s an example of a cold email that gets high-quality backlinks to grow website traffic.
Let’s see the good elements you can replicate in your next campaign:
What makes this template successful?
#1 personalized intro line
→ the first email sentence mentions common ground, which shows Ena did the prospect’s research
#2 prospect-centered pitch
→ the pitch is focused on helping the prospect improve the content for its audience
#3 personalized image
→ custom element with the pet sparks emotion and shows that the email was written explicitly for the prospect
If you want to get replies from your prospects, your cold emails should catch their attention and provide value. To help you get inspired and write emails that grow business, we gathered 20+ best-performing sales, marketing, and recruiting cold email templates. 🔥
Check out their structure, see why they worked, and replicate them to grow your business. For free!
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Did you know that reaching out to your prospect on multiple channels increases your conversion chance?
Going multichannel allows you to connect with your prospects on the channel they prefer, such as LinkedIn, which makes it easier for them to reply.
So, how can you boost your outreach sequence results with LinkedIn? 👀
Here are 3 steps you can add to get responses from your prospects more quickly:
✅ LinkedIn profile visit
→ Prospect's profile visit increases their chances of accepting and replying to your invite. It's the perfect “soft touch” to stay in the target audience’s mind without being too intrusive.
✅ LinkedIn invite
→ Once you connect with your target audience, you can showcase your personal brand through posts which helps you break the ice and build a relationship.
✅ LinkedIn message
→ Because your prospects might be more active on LinkedIn, they will see your LinkedIn message before email and book a meeting with you faster.
Here’s an example of a LinkedIn message you can use for your next campaign:
What pushed Kevin to reply to this LinkedIn message?
→ Ramu breaks the ice by mentioning the community as the common ground
→ he shows he did the prospect's research by linking Kevin’s work and his business
→ the email brings value as it answers Kevin's question about the tool in the community
P.S. If you don’t want to spend too much time jumping between different channels and get lost in campaign tracking, all of these LinkedIn steps can be automatically integrated into your new outreach sequence 👇
Thanks to lemlist’s sales engagement plan, you can connect your LinkedIn account to your outreach sequence and boost conversions with automated multichannel steps. 🚀
Take care,
G and the team
here's G, and this is your weekly email with actionable tips on how to get replies, book meetings, and grow your business! 🙌
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A successful cold email is a result of strategically chosen email elements. One wrong CTA or subject line can cost you a reply. So when in doubt - take the A/B test!
A/B testing tests two elements of your cold email against each other to see which one your audience prefers, aka brings more replies and meetings booked.
When done right, it can help you determine your audience's preferences and optimize your future campaigns for better outreach results. 💪
Here’s an example of bad A/B testing that you should avoid:
Why won’t the results from this A/B testing be accurate?
→ The two variables were tested simultaneously (subject line and body copy). This makes it hard to understand which of them influenced different behavior. This means you won't know which one to implement in the rest of your cold emails.
To avoid confusing results, test out one variable at a time:
How can this A/B testing help improve your outreach?
→ In this example, you can see which subject line caused different behavior. From now on, you can push more subject lines like the one that performed better and ensure better outreach results.
Pro tip: For the most accurate results, test your emails with the same audience and use a sample size of at least 100-500 people.
To optimize your sequence for more replies, check out the Multichannel Masterclass. You’ll get a full A/B testing course with many examples and elements to test out. For free. 🤯
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Email bounce rate is the percentage of emails that weren’t delivered to your prospect. This can happen for various reasons, such as an incorrect email address, a full mailbox, a blocked domain, etc.
High bounce rates can damage your sender reputation, which lowers your email deliverability.
Low deliverability → No emails in the prospect’s inbox → No replies → No meetings → No growth opportunities
If you want to reach out to your target audience and grow your business, your bounce rate should be as low as possible.
So, how to keep your email bounce rate at 5% or lower? 🤔
→ Use email verification tools such as Bouncer or Zerobounce
These two tools will help you identify and remove invalid emails within your list and export your clean list to your campaign.
A clean list of verified emails will ensure that you send your emails only to valid addresses and leave a good impression on your email provider.
To get more deliverability tips that will help you keep your emails from spam, subscribe to lemwarm’s weekly newsletter and boost your deliverability. 🚀
Take care,
G and the team
