3 email opening hacks for more replies

 Cold email teardown: 5 tips for selling services

Here's a cold email targeting up to 200-employee companies to help them outsource software engineering services 👇

‍Let’s see how Richard, CEO of Provoke outreach agency, would rewrite it so you can replicate his tips to book more meetings!

Here's what stops prospects from replying to this cold email:

✘ Overused subject line

Sending overused subject lines will make your cold email seem generic and won’t push prospects to open and read the rest of it.

✘ Spelling mistakes

Making spelling mistakes will make you appear lazy and like you didn’t care enough about your prospects to double-check your email.

✘ No personalization

Don’t waste your email on the introduction and talking about what you do. Instead, make it 80% about prospects and 20% about what you can do for them.

✘ Vague CTA

The CTA is too open without giving prospects a clear next step to get the value.

✘ Unsubscribe link

Give prospects space to make informed decisions, and add an unsubscribe link in the second cold email instead of the first one.

Here’s how Richard would rewrite this cold email to boost sales of outsourcing services: 

What brings this email a high reply rate?

✓ Relevant icebreaker

If you’re offering outsourcing services, you can refer to prospects’ job postings to remind them of their need for your services.

✓ It’s straightforward

Point a) & b) will help you confirm there's interest and give prospects an immediate reason to have a chat with you.

✓ Aligned expectations

Point c) catches the attention as it gives a unique value that will intrigue prospects to learn more about your services.

✓ Niche reference

Always use a reference known to your prospects, as it will help you build credibility x2 faster. The more niche you are with social proof, the more replies you’ll get.

✓ Clear CTA

Use CTA that is short and specific to guide your prospects into taking action and provoke a "yes" or "no" answer.

P.S. Watch the full cold email teardown for even more tips on booking meetings here.


7 AI email assistants to boost your sales efficiency

Imagine having someone dedicated to sorting your emails, writing them, and even reminding you when to send them...

Thanks to the power of AI, it's possible to save hours of manual work with AI email assistants! 💪

But which tool can help you boost efficiency and let you focus on more revenue-driven tasks?

Here’s a breakdown of AI email assistants that will help you simplify your sales process:

→ Organize inbox with SaneBox

  • Automatically move any inbox distractions to your SaneLater folder
  • Send newsletter emails to the SaneNews folder so you can read them when you'll have time
  • Review emails where you're CC-ed in bulk & focus only on actionable items

→ Predict responsiveness with Boomerang for Gmail

  • Get actionable advice on how to improve your emails as you write them
  • Find the perfect balance of politeness, positivity, and subjectivity
  • Algorithms predict the likelihood that the message will get a response & explain it in an easy-to-understand way

→ Generate multichannel outreach sequences in <2 min. with lemlist

  • Automatically create custom sequences with multichannel steps
  • Let AI write your hyper-personalized and human-like messages that get replies
  • Save hours of manual work & increase your outreach productivity

Simply fill out data about your target audience, value proposition, and sequence settings:

…and get a multichannel outreach sequence with personalized variables!

In this article, you can find a complete list of the best AI email assistants that will cut your emailing time.


 3 top email opening hacks for more replies 

Email openings are the first few sentences of your cold email that hold the power to push your prospects to ignore or reply to your message.

But a lot of salespeople write self-centered intro lines that don’t give a reason to finish reading the email.

So, how to craft an email opening that grabs attention, incites curiosity, and gets replies? 👀

Here are 3 key email opening tactics to book more meetings:

1. Offer immediate value

Your opening line must deliver a clear value proposition to push your prospects to read the rest of your email.

Offer them a solution to their problems, a tool to increase efficiency, or information helpful to their business.

Showcasing tangible benefits from your email opening piques prospects' interest and grabs their attention.

For example,

2. Boost curiosity

An effective email opening line should grab prospects' attention and provoke them to read an email further.

Include an intriguing fact, pose a thought-provoking question, or make a bold statement that stimulates prospects’ curiosity.

When you push curiosity, you motivate prospects to seek closure, encouraging them to reply to your email.

Ensure your statement or question is relevant to the value you're proposing to avoid confusion.

For example, 

3. Keep it authentic

Avoid stiff, corporate language, and lean towards a conversational tone.

Your authenticity could be the difference between your email being sent to the trash or getting a reply.

Use it to showcase your personality, and above all, be honest in your communication.

For example,

P.S. It’s possible to create a hyper-personalized email opening for each lead 100% on autopilot. In this article, find out how you can do it too and increase your productivity

Take care,

G and the team

Guillaume Moubeche
Co-Founder & CEO @lempire | Sharing outreach tips for growing business & leveraging sales AI
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