lemlist vs Snov.io

lemlist vs Snov.io Alternative

Build your lead list with verified emails, write and personalize at scale,and send cold emails that actually get customers.
14-day free trial
$110,500,000+ revenue generated
100 free leads included
Free features to avoid spam

3 reasons to choose lemlist over

Snov.io

Access 450M+ Potential Buyers in Lead Database

Filter your search by company name, size, industry, or location to target prospects aligned with your ideal buyer.

Get 80%+ Verified Leads' Emails & Information

Find verified emails 
and land in your leads' inboxes. No spam risks. No third-party tools. No extra expenses.

Personalize your emails at scale.

Add custom text variables, images, and dynamic landing pages to make each interaction more engaging.

Software
Reviews
4.8
4.6
Find buyer-ready prospects & their emails
"Multichannel outreach", "yes", "", "no", ""
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"B2B Lead Database", "yes", "", "yes", ""
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"Email Finder & Lead Verifier", "yes", "", "yes", ""
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"Chrome extension", "yes", "", "yes", ""
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Engage at scale in a human way
"Email warm-up and deliverability booster", "yes", "with Email Pro" "", "no", "partially"
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"Custom text", "yes", "", "yes", ""
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"Custom images", "yes", "", "no", "with code"
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"Custom videos", "yes", "no-code", "no", "with code"
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"Multiple senders per 1 campaign", "yes", "", "yes", ""
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"Cold email templates", "yes", "", "no", ""
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Improve conversions
"Advanced conditions in sequence", "yes", "", "yes", ""
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"Automated follow-ups", "yes", "", "yes", ""
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"Task Management", "yes", "", "yes", ""
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Monitor & Improve your performance
"A/B Testing", "yes", "included", "yes", "pro 5k plan only"
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"Campaign Performance Report", "yes", "", "yes", ""
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Integrate everywhere
"CRM Integrations", "yes", "", "yes", ""
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"Zapier", "yes", "", "yes", ""
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"API", "yes", "", "yes", ""
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Other advantages
"In-app live support", "yes", "", "yes", ""
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"Free warmup & email booster", "yes", "", "no", ""
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"Icebreaker generated by AI", "yes", "", "no", ""
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"Campaign generated by AI", "yes", "full campaign", "no", "email writer only"
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"Unsubscribe link feature", "yes", "", "no", ""
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Pricing
how much does snov.io cost
how much does lemlist cost

To summarize

lemlist vs. Snov.io. Which one should you pick?

Free trial

Snov.io has an unlimited free plan with 100 email recipients and unlimited follow-ups, amongst other features. However, you won't be able to test its more advanced features. To A/B test your email campaigns or share data with your team, you must switch to Snov.io’s Pro 5K plan, which costs $75/month.

lemlist allows you to try all of its best features, such as A/B testing, advanced campaign conditions, or custom landing pages, before paying. It offers a 14-day free trial for any of its plans - no card required.

While lemlist doesn’t have a free plan, it has more tools and features to ensure a successful email campaign. Every plan, except for Email Starter, includes free access to lemwarm, an email warm-up and deliverability booster tool.

Campaign management and automation

Both tools help you scale your campaigns and reach out to a lot of people. But keeping the human touch while interacting with your prospects builds trust and credibility.

Snov.io offers basic automation features such as email drip campaigns, follow-up sequences, and email scheduling. You can customize the email sequence based on recipient actions to trigger follow-up actions.

lemlist can simulate human-like activities at scale while with advanced conditions designed to engage with your recipients.

lemlist advanced campaign conditions

Both tools can add custom images and videos to emails, but only lemlist can do that without you having to edit the email code.

Multichannel outreach

Businesses that use at least 2 channels to reach out to their leads experience a 166% higher engagement rate.

Snov.io's primary focus is on email outreach. While it provides tools for email finding, verification, and sending, it doesn't support multichannel outreach. This means you can't send your leads a message or voice note on LinkedIn or call them.

If you need more ways to reach your leads, lemlist is the better choice. It supports multichannel outreach through email, LinkedIn steps, calls (via Aircall), and much more.

Visit leads’ LinkedIn profiles, send them personalized invites, or reach out through LInkedIn messages - all on auto-pilot.

AI

The most efficient sales outreach strategies involve a personalized approach, especially integrated with AI capabilities.

You can get over writer’s block with Snov.io email AI assistant. lemlist can help you write emails that feel tailor-made for each recipient with its AI-generated sequence & icebreakers.

Customizing the message for each recipient will significantly improve response rates.

customize emails with lemlist AI tools

Email outreach and deliverability

Both lemlist and Snov.io offer tools to help you improve deliverability. Beside the native features, users of lemlist pro plans have free access to lemwarm, warm-up and deliverability booster. Having deliverability booster helps users to maintain high deliverability in the long run, and avoid landing in spam forever.

While Snov.io offers many robust features, lemlist's AI-generated sequences, email warm-up capabilities, and full personalization at scale make it a more comprehensive choice for sales teams. These strengths position lemlist as the only cold outreach tool that helps reach inboxes and get replies.