_lemlist_vs Salesloft Alternative

Salesloft is an AI-powered platform designed to improve sales team performance. Its primary function is to centralize communication, manage leads, and streamline sales processes.

lemlist is a cold outreach tool designed to help you reach more inboxes, better engage with your prospect, and get more replies while you personalize your campaign at scale.

So, which one can help you make the most out of your outreach campaigns?

Pricing

Salesloft does not disclose their pricing plans.

To find out how much Salesloft costs, you need to contact their sales team. Salesloft is a sales engagement platform with specific features, so expect it to have a higher price than lemlist, a dedicated cold outreach tool.

lemlist has 5 plans. Let’s start by a completely free plan that will allow you to access the people database, Chrome extension, and AI writing assistant. For paid pricing plans, lemlist offers 4 different plans starting at $32/month, with monthly, quarterly, and yearly subscriptions available.

You can test lemlist before paying with its 14-day free trial - no card required.

Additionally, you can also purchase credits separately without any payment commitment.

Lead generation

With Salesloft, you must create and import the leads list yourself. Salesloft doesn't have a built-in B2B database that you can use to find prospects.

The sales platform only helps you find leads through its email finder and verifier tool.

lemlist on the other hand, offers several options for lead generation. Aside from the email Finder and Verifier tool, lemlist has an AI-powered B2B people database of 450+ million contacts.

T‍he database has highly advanced filters that will help you narrow the leads down to your ICP, this will help you avoid sending emails to non-relevant leads that will most likely not even open them.

Although the lemlist database works similar to LinkedIn searches, you may prefer to track your leads on the platform (or you simply came across a perfect candidate).

For this reason, lemlist has at your disposable a Chrome extension that will scrape your leads and push to campaigns easily.

Oh, and maybe we forgot to mention.

Not only can you use all three tools for free, but you can track down both emails and phone numbers.

Multichannel outreach

There’s no doubt that Salesloft has a very solid insight and tracking system that will allow you to run A/B tests and monitor your deliverability, aside from other real-time analytics.

However, the cold emailing software is primarily dedicated to email, which leaves room for improvement in implementing multichannel strategies.

Nonetheless, salesloft is also very useful for cold calling strategies, as you can record and transcribe your conversation with AI and receive insights and ideas for improvements.

With lemlist, you can increase reply rates by adding email, phone calls, LinkedIn, and more into your multichannel outreach strategy. You can add manual tasks and have lemlist remind you to perform a specific action.

Grab your leads' attention and keep up the engagement rates as you comment on their social media posts, mention them in your posts, etc.

lemlist allows you to easily create full multichannel sequences with advanced conditions and workflows.

This will ensure that you reach your leads on their preferred channels and will increase your engagement rates by 24%, resulting in more booked meetings and closed deals.

Check out this videos and learn how to create your campaigns in seconds.

Additionally, if you’re not sure what the best sequence is, you can access lemlist’s in-app template library that includes successful outreach templates from our experts.

Campaign management

Both tools allow you to test multiple strategies and determine what works best through their A/B testing features.

Salesloft helps you improve the outreach strategy by personalizing cadences based on your prospects' segments, behaviors, or preferences. You can set up the following steps based on your leads' actions.

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lemlist simulates human-like activities at scale using the power of advanced conditions automatically tailored to each lead's interaction with your campaign. Also, you can combine different lemlist accounts as senders within the same campaign and connect with 2 to 4 more leads without the risk of landing in spam.

Personalization

Salesloft can customize your message for every prospect with dynamic variables such as name, company, and other custom fields.

Salesloft also has templates you can customize with messages or branding elements and use for future campaigns to ensure consistent communication.

lemlist helps you personalize your message at scale. You can make each interaction with your lead more relevant with custom text variables, dynamic landing pages, and liquid syntax.

To give your lead the feeling of a one-to-one interaction, you can add custom images or videos with the lead's name or company logo.

With lemlist’s new AI variables cleaning your lists of leads and sending hyper-personalized messages is easier than ever.

Start by adding an AI variable to make sure you only have clean and correct data that will not mess up your personalization further along and give away automation. You can use templates for your prompts so you don’t have to run on trial and error.

Secondly, thanks to AI you make sure you’re not burning out your leads by segmenting your leads so that you’re only sending the campaign to relevant leads. You can create two versions of the same email to target leads’ specific pain points or needs.

You can also use AI variables to optimize your email copies as much as possible. Including fixing your grammar or shortening your copies. No one likes long messages that don’t get to the point.

With AI variables you can also include highly personalized icebreakers and P.S. lines.

At lemlist we strive to exceed in personalization and make your interactions as human and unique as possible.

We all know that receiving the same messages over and over can be tiring, which is why your leads will feel refreshed and excited to receive LinkedIn voice notes. With lemlist, you can record your generic message and let AI fill in the blanks to tailor them to your leads (yes, in bulk!).

lemlist vs Salesloft: Which one should you pick?

Salesloft's ability to automate workflows, pipeline performance, and call recording makes it a good choice for big teams focusing on sales engagement.

If your strategy heavily relies on cold outreach and personalization, lemlist is the better choice. You quickly get leads through its database and craft personalized messages with AI. You get free access to lemwarm, an email warmup and deliverability too, when you subscribe to lemlist Email Pro and above.