A sales engagement platform helps businesses automate and optimise their sales activities. But not every SEP is equal. Here&#8217;s how to pick the best....

2025 Guide to Sales Engagement Platforms (With Expert Tips)

In this article, you will find out what email blast is, how to send it, and the most effective email blasting techniques to maximize your impact with one email....

What Is An Email Blast?

It’s impossible to remember everything and everyone, and you don’t have to. A personal CRM does it for you. It organizes meaningful personal relationships, such as colleagues, friends, family, and pri...

10 Best Personal CRM Tools: An Ultimate Review of the Top in 2025

Cold calling is a proactive sales tactic in which you contact your prospect by phone without prior notice to sell a product or service. In this article, we look at what cold calling is, how it works, ...

What is Cold Calling? Meaning, How It Works, and Everything You Need to Know About It

In this article, you will learn what a sales playbook is and how to create an effective one, including some practical tips....

Create a Perfect Sales Playbook: Your Ultimate How-To

Are you loosing valuable leads? The expert reveals how to lure them back and close a deal, as well as the biggest mistakes to avoid....

How to Engage and Convert Lost Leads? The Best Tactics in 2025

Prospecting is the first step of the sales process. It involves identifying potential clients and engaging with them to enhance the likelihood of sales. In this article, we share the best prospecting ...

What is Prospecting? Meaning, Methods and Best Tips

What Is Smarketing? Meaning, Challenges, and 5 Steps to Nail It

Revenue, profit, and income describe money businesses collect through product sales. But people often confuse them. We explain what they mean, how to calculate them, and their differences and similari...

Revenue vs. Profit vs. Income: What They Mean and How They Differ?

Call center software is designed to help businesses manage and optimize customer communications. We present you with the top 10 call center software in 2024. They will help you streamline customer sup...

The Best 10 Call Center Software in 2025

CRM is a system that manages and stores all your company&#8217;s customer interactions, activities, and data. It&#8217;s the most effective tool to enhance sales reps&#8217; performance, create strong...

CRM Explained: A Beginner&#8217;s Guide (2025)

CRM, or &#8220;Customer Relationship Management&#8221;, is a software system that manages all customer relationships. The goal of CRM is to build and nurture stronger relationships with your leads and...

What Is CRM?

There are three types of CRM: collaborative, operational, and analytical. The difference between them lies in the goals they serve and the features designed to reach them. This article explains everyt...

The 3 types of CRM explained (2025)

The word “CRM” has been everywhere lately. If you still wonder what’s the actual meaning of it, this article is for you....

The CRM meaning explained (2025)

CRM itself is worth nothing without the goals you want to achieve with it. These are the 4 key CRM goals for your business revenue....

Top 4 CRM goals to set for your business

This article explores the ins and outs of CRM transformation and how to successfully adapt a new CRM system to your business....

CRM Transformation Explained

98% website visitors remain anonymous. With lemlist, website visitor tracking turns visitors into customers....

Website Visitor Tracking: Turn visitors into customers

A cold email is a first-time email sent to a recipient without prior contact. Cold emails are the most effective and widely used forms of outreach to generate leads and build customer relationships....

What is Cold Email? A Simple Definition

The CRM process is a systematic approach businesses use to manage customer interactions throughout the customer lifecycle....

CRM Process Explained: The Key Steps to Follow

30% of CRM data become outdated after 1 year. That&#8217;s why you need CRM data maintenance. These are the most important steps to ensure your CRM is up-to-date and drives revenue....

What is CRM Data Maintenance? Key steps and procedures to follow

Direct email marketing is a powerful tool for businesses to directly reach and engage their target audience. Here&#8217;s everything you need to know about turning your direct emails into conversions....

Direct Email Marketing: Definition, Strategy, and Best Practices

Businesses use various CRM methods to manage and analyze customer interactions and data. This is what you need to know about the most effective ones....

CRM methods: What are they?

These are the 9 best CRMs that offer customer management features without any cost.

Best free CRM Software &amp; Tools: The ultimate guide (2025 edition)

This article covers everything you need to know about lead management, including the definition, process, best practices, and automation....

Lead Management: Definition, Steps, and Best Practices

An email mailing service is a tool for building customizable templates, sending campaigns, and gathering data. Here is a list of the 9 best ones....

9 Best Email Mailing and Marketing Services

AI-powered tools can take your customer data to a new level. Here&#8217;s the top AI CRM and data extraction software for driving revenue faster and easier....

Best AI CRM Tools and Data Extractors in 2025

In affiliate marketing, companies pay individuals for promoting their products or services.

What is Affiliate Marketing? Everything you Need to Know

If you wonder whether affiliate marketing is a legit way to earn money, this article is for you.

Is Affiliate Marketing Legit in 2025?

Building a profitable affiliate marketing business requires strategizing. Here are 10 proven strategies for becoming a profitable affiliate marketer....

10 Affiliate Marketing Strategies that Actually Work in 2025

Learn all about the mechanism of affiliate marketing, how it works, and how you earn money.

How Affiliate Marketing Works?

People lose over $11 billion to pyramid schemes in a year, so no wonder people fear affiliate marketing is one of them. Here&#8217;s everything you need to know about the most common myths in the affi...

Is Affiliate Marketing a Pyramid Scheme? And Other Affiliate Myths Debunked

We analyzed the 10 best affiliate marketing examples to determine the exact tactics they used to generate millions in revenue. Here is how you can do the same....

10 Best Affiliate Marketing Website Examples and How to Do the Same

In this article, we explain the meaning of CC and BCC in emails, what they stand for, and how to use them....

What does CC mean in email?

Affiliate marketing is worth more than $17 billion. Everyone wants a chunk of it. This guide covers everything about becoming an affiliate and getting paid....

2025 Guide to Affiliate Marketing: How Can You Make Money?

SaaS affiliate programs pay the most of all industries. Here are the 10 best SaaS affiliate programs for you to join and make a career....

10+ Best SaaS affiliate programs in 2025

We wrapped up a list of 10 affiliate programs in 2025 that pay the most, have the longest cookies, and have the best products or services....

10 Best Affiliate Programs for Beginners (2025)

Trying to better understand your lead&#8217;s behavior? Here&#8217;s how lead tracking helps you.

What is Lead Tracking? Your Guide to Tracking Leads in 2025

Your outbound leads explained + the best outreach tactics to get more of them and boost your ROI.

Outbound Leads: What are they and the best tactics for your ROI

A sales pipeline is a visual concept that illustrates the stage of each lead within the sales process....

Sales Pipeline: A Beginner’s Guide in 2025

Every business needs to know its lead conversion rate. It&#8217;s crucial metric that shows how well you&#8217;re turning leads into customers....

Lead Conversion Rate: What is it and what does it mean for your revenue?

Learn how to convert leads into paying customers with 10 most effective strategies &#038; proven tips....

How to Convert Leads? 10 Best Practices to Turn Prospects into Paying Customers

Assigning leads to the right sales reps is crucial for more conversions. These are the most common lead distribution methods....

Lead Distribution Methods: How do you assign leads to sales reps?

If you don&#8217;t want to lose sales opportunities, you need to use lead distribution software. It assigns a lead to the right sales rep....

7 Best Lead Distribution Software to Turn Leads into Sales (2025)

Most leads aren&#8217;t ready to buy, they are just browsing. To turn them into customers, you need to do lead nurturing....

What is Lead Nurturing? The Best Practices for your ROI

Pick the right strategy for your lead nurturing to move your prospects down the sales funnel.

Lead Nurturing Strategy: 5 Ways to Move Prospects Closer to Buying

Lead nurturing is not a quick fix but a consistent process of turning leads into paying customers.

Lead Nurturing Process: How to Turn Lurking Prospects into Customers?

Choose one of these 9 best lead nurturing tools to make sure not a single lead slips through the cracks....

9 Best Lead Nurturing Tools and Software Solutions for 2025

Customer nurturing brings highest ROI because retaining existing customers is at least 5 times cheaper than acquiring new ones....

Customer Nurturing: The Best Strategies to Increase Customer Lifetime Value

Progressive profiling starts with capturing essential information and slowly gathers more detailed data....

What is Progressive Profiling? 5 Strategies to Collect More Customer Data

You generated new leads and nurtured them well, but your conversion rates are low. Learn how to move prospects towards purchasing with lemlist....

How to Nurture Leads with lemlist to Boost Your Low Conversion Rates?

Learn the difference between a sales funnel vs a sales pipeline, and when to use each term to describe how leads move in sales....

Sales Funnel vs Sales Pipeline: What’s the Difference?

With growing competition, stricter regulations and new technologies, affiliates will face quite a few challenges in 2025....

10 Key Affiliate Marketing Challenges You Must Know About in 2025

Not every software affiliate program is created equal. These are 10 best ones to join in 2025.