lemlist vs Outreach.io Alternative

lemlist is a cold outreach tool designed to help you reach more inboxes, better engage with your prospect, and get more replies, while you personalize your campaign at scale. Outreach is a sales platform designed to help sales teams with deal management, pipeline management, deal insights, and more. 

So which one is the right fit for your business? We’ll compare their outreach and engagement features so you can make the best decision.

Pricing

To find out how much Outreach costs you have to contact their sales team. Outreach is a sales platform with dedicated features, so you can expect it to be more expensive than its competitors. 

With lemlist, you have a clear idea of how much it is going to cost you. Its 4 plans start at $39/month and you get a 14-day free trial. You can test its B2B lead database, multichannel outreach, or AI features before paying. 

B2B lead database

With Outreach, you need to find and validate leads by yourself as it doesn’t have a built-in B2B lead database. 

lemlist helps you put together a list of highly relevant leads through its AI-powered B2B lead database of 450+ million contacts. You can filter the database by location, name, job title, years of experience, and so on. 

Once you find your next client, you can set up a more precise and relevant outreach through lemlist’s enrichment features. 

Campaign management

Outreach has basic campaign management and automation features. You can follow up with your leads based on their actions. 

As a dedicated cold outreach tool, lemlist simulates human-like behavior across multiple channels with advanced conditions. You can easily manage your campaigns with lemlist’s drag-and-drop interface. 

lemlist Email Pro plan gives you free access to lemwarm, an email warm-up tool and deliverability booster.

Multichannel outreach

Both tools can help you better connect with your leads through multichannel prospecting.

Outreach helps sales teams engage with prospects through email, calls, and social media. 

With lemlist, you can implement an efficient prospecting strategy as it supports multichannel outreach through email, cold calls (via Aircall), and much more. For LinkedIn prospecting, you can automate profile visits, messages, personalized invitations, and voice notes (coming soon).

Personalization

Sending a personalized email will make it stand out in your lead’s inbox. So what are Outreach and lemlist personalization features?

Outreach allows you to make your message unique by adding custom fields with the recipient’s name, company, or other details. Also, Outreach helps you create targeted messages with templates for specific industries, audiences, and so on. 

lemlist helps you to personalize your message at scale. You can make each interaction with your lead more relevant with custom text variables, dynamic landing pages, and liquid syntax.

You can stand out in your recipient’s inbox by adding custom images or videos with or recipient’s name or company logo.

lemlist vs Outreach: Which one should you pick?

Outreach is the better choice for teams that heavily focus on sales engagement. Otherwise, you may pay for features that you don’t need. 

If your main focus is cold outreach, you should choose lemlist. Its B2B lead database, personalization features, and email warmup can help you scale your campaigns.